These are some of the main changes in the product:
We have changed the way reports are managed. It should be easier to copy reports between clients. You do not need to create reports from scratch. Use our CLONE function. Select TOP-RIGHT menu and pick "CLONE" menu item.
In the dialog that will appear, select destination client. By default dashboards and reports are copied to the same client (or team).
When Octoboard connects to a cloud application it retrieves data in the currency that you use in that application. For example, if your Facebook Ads account is setup in British Pound (GBP), we will get all Spend, Cost Per Click and other metrics in British Pounds.
Since we do not know what currency is being used (we can not ask this information from Facebook), by default, we will display a dollar sign ($) next to financial metrics. However, you can always override this default value by specifying another currency in Octoboard.
To change currency symbol, go to LEFT MENU, select CLIENTS, choose your CLIENT, select “Formatting” tab and use available configurations as shown on this image:
Please note that this configuration is defined on a PER-CLIENT level. This means that if you have multiple clients operating in different currencies, you can always set different currency symbols for each individual client.
By default metrics in Octoboard display changes over time in absolute values. If you would like to see changes in relative terms you can configure this by going to your TEAM or CLIENT configuration and visiting "Formats" tab. There you can select "Percentage" or "Absolute values" as show on the image below:
This setting works for all widgets of the TEAM or CLIENT.
We have reviewed Web Analytics and Social integrations. A total of 215 new metrics and visualizations have been added. Templates have been updated to include new data.
Google Analytics and Google Ads dashboards and reports now have many more widgets such as Channels metrics, Medium metrics, Campaign breakdowns. All include conversion rates. All Top Posts, Top Tweets and similar widgets now rank latest posts or post for selected timeframes. All Top Post rankings are based on client engagement.