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Paid Advertising Analytics platform

All your paid advertising data in one place. Collected, transformed, shared, exported.

Your marketing Data Hub
Power all your marketing analytics, reporting and data warehouse systems - from data aggregation and cleaning to data visualisation and exports.
Build marketing data hub with octoboard
Business features include
 
Your marketing Data Hub
Connect PPC data sources
Clean and transform data
Export to external systems
Secure Data Warehouse access
Automated reporting
White label client portal
ChatGPT data insights
 
Build marketing data hub with octoboard

Your marketing Data Hub

Power all your marketing analytics, reporting and data warehouse systems - from data aggregation and cleaning to data visualisation and exports.

All PPC Data in one place

From Sessions, Impressions, Clicks, Costs and ROAS to custom metrics, dimensions and advanced data transformations in one marketing data analytics platform.

Build marketing data hub with octoboard
 
Collect marketing data with octoboard

Connect PPC data sources

Connect to any supported paid advertising platform and Google Analytics accounts. Report key metrics across all your marketing channels.

Over 300 pre-built datasets

Do not start from scratch. Use our fully configurable data templates. Combine SEO, PPC, Social and Sales data for higher Return on Ad Spend.

Collect marketing data with octoboard
 
Clean and transform data

Clean and transform data

Use our business rules editor to build custom metrics and dimensions. Our FX converter supports over 140 world currencies.

Modify data processing logic

Create advanced data lookups and formulas to calculate complex fields: from campaign name updates to tax calculations.

Clean and transform data
 
Export marketing data with octoboard

Export to external systems

Octoboard supports data pipelines for BigQuery, Looker, Google Data Studio and Google Sheets

Control the data transfer process

Make sure every dataset is successfully delivered to your BI tool or Data Warehouse.

Export marketing data with octoboard
 
Secure marketing data warehouse

Secure Data Warehouse access

Send any dataset to Octoboard Data Warehouse. Hosted in EU. GDPR compliant.

Use BI tools to explore the data

Built for data analytics teams. Point your favorite BI tool to the data warehouse and start exploring.

Secure marketing data warehouse
 
Automated marketing reports

Automate marketing reports and dashboards

Watch budgets and measure effectiveness of every dollar spent on paid advertising.

Multi-channel templates for every scenario

We created over 300 professional reports for you to use. Use our library of templates. Modify data reports or create them from scratch.

Automated marketing reports
 
White label client portal

Enable white label client portal

Create and host white label client portal on your website. Use our library of templates, place your logo and send automated reports in seconds.

Share data view links

Create public and private dashboards and reports. Embed data views into any page of your website. Setup is very easy and does not require IT support.

White label client portal
 
Automated cloud data insights

Use OpenAI and ChatGPT to indentify data trends

Octoboard will constantly monitor data changes for you. We use ChatGPT and OpenAI to identify trends and send regular updates.

Connect once and enable our AI engine

We use our own machine learning algorithms to automatically discover trends that you may miss. Connect to your data and receive insights in your Email box.

Automated cloud data insights
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