Clean and transform marketing data
Custom transformations for paid advertising channels
Clean and transform data
Use our business rules editor to build custom metrics and dimensions. Our FX converter supports over 140 world currencies.
Modify data processing logic
Create advanced data lookups and formulas to calculate complex fields: from campaign name updates to tax calculations.
Map key metrics across channels
Impressions, Clicks, Revenue automatically mapped between Google Analytics and your paid advertising systems.
Add pre-built data dimensions
From campaigns and ad sets to countries, regions and markets - we have it covered
Build your custom metrics and dimensions
Modify existing data logic or use our data templates to create custom metrics and dimensions. No coding required.
Use Google Sheets lookups
Build lookups by referencing data stored in your live Google Sheets documents. We will monitor and update all reference data automatically.
Automatic currency conversion
We use over 140 world currencies to convert financial metrics across all your data sources automatically.
Export to external systems
Octoboard supports data pipelines for BigQuery, Looker, Google Data Studio and Google Sheets
Control the data transfer process
Make sure every dataset is successfully delivered to your BI tool or Data Warehouse.
