Facebook Ads performance overview metrics. Used for creation to automated reporting by marketing agencies. Widgets are positions to ensure best paid advertising data visualisation on printed matter. PDF reports are generated automatically and sent by email to selected clients.
The following metrics are covered:
- Ad Impressions
- Clicks, CTR
- Costs: CTR, CPC
Octoboard Facebook Ads integration allows you to display all types of Leads
, Cost per Lead
and Cost per Action
that are provided via Facebook Ads.
You can configure individual widgets or whole dashboard and reports to display data in historical graphs, values and tables for the following Facebook Ads actions:70+ SUPPORTED ACTION AND LEAD TYPES
: All Actions, All Leads, App Installs, App Uses, Check-Ins, Post Comments, Commerce Add to Cart, Commerce Messages to Buy, Commerce Purchases, Commerce Product Views, Credit Spends, Game Plays, Landing Page Views, 3-second Video Views, Leads (Forms), Page Likes, Link Clicks, Mobile App Installs, Adds Payment Info, Adds to Cart, Adds to Wishlist, Completed Registrations, Custom Pixel Events, Initiated Check Outs, Leads, Purchases, Searches, Views Content, Post Saves, Post Shares, Post Reactions, Page Engagement, Pages Story, App Custom Event, Add to Cart, Complete Registration, Purchase, Search and over more.
With Octoboard you can display graphs and tables for ALL or ANY COMBINATION of Actions and Leads and compare your Facebook Ads performance over standard or custom time periods.
For more information on how to setup Facebook Ads Leads and Actions follow this link: Leads and Actions Tutorial
You can combine this template with data from other PPC platforms. The following integrations have been added by Octoboard and are available in TV loops, public online dashboard displays and printed PDF documents: Facebook Ads
, Google Ads (Adwords)
, LinkedIn Ads
This template is part of Octoboard Social Media reporting tool
, Octoboard PPC reporting tool for Agencies
, Octoboard SEO reporting tool for Agencies
and Octoboard client reporting software for marketing agencies