OCTOBOARD
English
PRICING
RESOURCES
LOGIN
TRIAL
TRIAL
English

Best automated Instagram reports for marketing teams

Build automated marketing reports for your analytics teams and clients using Instagram data.

Automate Instagram reports and dashboards
Connect Instagram data and create automated reports and dashboards
Automated marketing reports
Business features include
 
Automated Instagram reporting
Automated reporting
Keyword rank tracker
Send data to Google Sheets
B2B lead generation
White label client portal
Send data to BigQuery
ChatGPT data insights
 
Automated marketing reports

Automate Instagram reports and dashboards

Connect Instagram data and create automated reports and dashboards

Multi-channel templates for Instagram

We created over 300 professional reports for you to use. Modify Instagram data reports or create new reports from scratch.

Automated marketing reports
 
Seo client reporting templates for agencies

Build Instagram reports quickly — Use our templates

No need to study all Instagram metrics or build reports from scratch. We have created over 350 templates for your dashboards and reports for you to choose from.
You can also create custom Instagram reports or modify any of the existing templates.

Seo client reporting templates for agencies
 
Octoboard business cloud data dashboards for churn reduction

Showcase your Instagram data

Show how hard you work for your clients. Create Instagram graphs and metrics that demonstrate positive historical changes and results.

Compare historical Instagram KPI changes and prove ROI to any business with regular and automated reporting.

Octoboard business cloud data dashboards for churn reduction
 
White label client portal

Enable white label client portal

Create and host white label client portal on your website using Instagram data. Use our library of templates, place your logo and send automated reports in seconds.

Share data view links

Create public and private Instagram dashboards and reports. Embed data views into any page of your website. Setup is very easy and does not require IT support.

White label client portal
 
Automated cloud data insights

Use OpenAI and ChatGPT to indentify Instagram data trends

Octoboard will constantly monitor Instagram data changes for you. We use ChatGPT and OpenAI to identify Instagram trends and send regular updates.

Connect once and enable our AI engine

We employ our own machine learning algorithms to automatically discover Instagram trends that you may miss. Connect to your Instagram data and receive insights in your Email box.

Automated cloud data insights

INSTAGRAM REPORTING

Instagram performance and competition monitoring.

Octoboard data dashboard: Instagram report in octoboard

Instagram reporting integration allows clients to monitor performance of Instagram accounts - user engagement, content performance - as well as monitor competition. By connecting to your Facebook account you will get access to new Instagram API.

Track your Instagram account, engagement metrics and hashtag performance.

Monitor all of your Instagram analytics metrics for individual posts and hashtags. Measure user engagement rates, identify most successful content or hashtags and use the insights to maintain high level of popularity and engagement.

For marketing agencies, these dashboard and reporting templates can be useful for Office TV displays, for building of white label client portals and for generated automated clients reports and AI insights that are shared via email and Slack.

Visit Office TV Dashboard FAQ and Client Portal FAQ in Octoboard Knolwedge Base for more details on how to create these resources. For information on automating client insights in Slack and email please visit this Octoboard page.

The following key areas are covered by this report / dashboard template:

  • All Instagram activity - posts, followers, following
  • Account popularity measure in user actions
  • User engagement calculations based on actions
  • Hashtag performance (in progress)


This integration works with Instagram for Business accounts only. It supercedes older Instgram API that is no longer supported by Facebook. Previous version of the Instagram integration is not available since June 29th, 2020. In order to use this integration, you will need to have an Instagram for Business account associated with a Facebook login.


Please visit the following Instagram page that explain How to set up an Instagram Business account or use the this generic Facebook beginner's guide on Instagram Business Accounts.

This Knowledge Base post explains how to re-authorise your Instagram connection and to make sure all Instagram accounts are visible in Octoboard.

1,309
TRY IT NOW
Last reviewed:
7-Apr-24
Dashboards:
Reports:
Client portals:
White label:
Data refresh:
OpenAI Data insights:
Office TV output:
Multi-client:

Automated data reports enabled by Octoboard software

Click for details...
OCTOBOARD dashboards, templates and reports gallery: Instagram performance dashboard

INSTAGRAM PERFORMANCE

Instagram account performance dashboard: posts, likes, competitors
Click for details...
OCTOBOARD dashboards, templates and reports gallery: Instagram engagement dashboard

INSTAGRAM ENGAGEMENT

Instagram engagement and user actions dashboard
Click for details...
OCTOBOARD dashboards, templates and reports gallery: Instagram audience dashboard

INSTAGRAM AUDIENCE

Instagram account audience dashboard (incl. stories)
Click for details...
OCTOBOARD dashboards, templates and reports gallery: Instagram performance report

INSTAGRAM PERFORMANCE (REPORT)

Instagram account report: posts, likes, competitors
Click for details...
OCTOBOARD dashboards, templates and reports gallery: Instagram engagement report

INSTAGRAM ENGAGEMENT (REPORT)

Instagram engagement report and user actions
Click for details...
OCTOBOARD dashboards, templates and reports gallery: Instagram audience report

INSTAGRAM AUDIENCE (REPORT)

Instagram account audience report (incl. stories)

Instagram metrics

LATEST POSTS

Most recent posts sorted by date (last post at the top).
USE THIS METRIC

TOP POSTS

Your Instagram posts ranked by Engagement.
Description
Top Posts show posts ranked by Engagement. To sort posts by time (latest posts at the top), select Latest Posts metric.

Engagement shows how much people interact with the content. Factors that influence engagement include users’ comments, shares, likes, and more. This is an important metric to keep an eye on because higher consumer engagement is a sign of great content.

20 posts will be displayed in this widget.
USE THIS METRIC

ENGAGEMENT RATE

Engagement Rate of your Instagram account over time.
Description
Engagement Rate is a metric that is used heavily in analyzing social media. Because the engagement rate is calculated relative to the number of followers a company has on social media (or number of views), the rate for both small and large companies can be compared equally.

Engagement Rate = (Comments + Likes) / Followers.
USE THIS METRIC
Is my Instagram activity increasing over time?
Number of POSTS is a good indication of your activity. Track it over time and compare it to your Instagram popularity and user engagement.

POSTS AND FOLLOWERS

Total number of Posts, Followers and Following over time.
USE THIS METRIC
Is my Instagram account gaining popularity?
Counting POSTS, FOLLOWERS, LIKES and COMMENTS and trending them over time show how interesting or popular your content is. It could be useful to combine these metrics with Instagram ENGAGEMENT RATE tracked by Platform.

NEW POSTS

Number of posts in Instagram account by day.
Description

This metric shows new posts created in the configured time period. You can change this view and display "cumulative" or "rolling total" number of posts create in the period by clicking on the "Cog" icon in the Top-Right corner of the widget and changing calculation method from "Difference" to "Rolling Totals".
USE THIS METRIC

FOLLOWING

Number of people you follow in Instagram.
USE THIS METRIC

FOLLOWERS

Number of Followers in Instagram account.
USE THIS METRIC

LIKES AND COMMENTS

Number of likes and comments received over time.
USE THIS METRIC

LIKES

Number of Likes received over time.
Description
Likes is the number of times people Like your videos. Likes are an indicator of how well your content resonates with people.
USE THIS METRIC

COMMENTS

Number of Comments on your content.
Description
Comments is the number of comments people make on your videos. Comments can provide insight into how people feel about your content, products or brand overall.
USE THIS METRIC

IMPRESSIONS

Total number of times Instagram objects have been viewed.
Description
Total number of times the Instagram User's and Instagram Media objects (i.e. posts, stories and promotions) have been viewed. Includes ad activity generated through the API, Facebook ads interfaces, and the Promote feature. Does not include profile views.
USE THIS METRIC

NEW FOLLOWERS - DEPRICATED

Total number of new followers each day within the specified range.
USE THIS METRIC

CITIES

The cities of the IG User's followers. Does not include current day's data.
USE THIS METRIC

COUNTRIES

The countries of the IG User's followers. Does not include current day's data.
USE THIS METRIC

AGE AND GENDER

The age and gender distribution of the IG User's followers. Does not include current day's data.
USE THIS METRIC

AGE

The age distribution of the IG User's followers. Does not include current day's data.
USE THIS METRIC

GENDER

The gender distribution of the IG User's followers. Does not include current day's data.
USE THIS METRIC

LANGUAGES - DEPRICATED

This widget is no longer supported by Facebook.
USE THIS METRIC

PROFILE VIEWS

Total number of users who have viewed the IG User's profile within the specified period.
USE THIS METRIC

REACH

Total number of times the IG User's media objects (i.e. posts, stories and promotions) have been uniquely viewed. Includes ad activity generated through the API, Facebook ads interfaces, and the Promote feature.
USE THIS METRIC

DIRECTIONS CLICKS

Total number of taps on the directions link in the IG User's profile.
USE THIS METRIC

PHONE CALLS CLICKS

Total number of taps on the call link in the IG User's profile.
USE THIS METRIC

TEXT MESSAGE CLICKS

Total number of taps on the text message link in the IG User's profile.
USE THIS METRIC

WEBSITE CLICKS

Total number of taps on the website link in the IG User's profile.
USE THIS METRIC

STORIES

Stories feed and performance figures.
USE THIS METRIC

COMPETITORS

Up to 5 competitors ranked by followers and key performance metrics.
USE THIS METRIC
Get more value out of your cloud data. Start using performance metrics now.
GET OCTOBOARD FREE