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HOME / REPORTS / LINKEDIN ADS VIRAL VIDEO METRICS

LINKEDIN ADS VIRAL VIDEO METRICS

Viral LinkedIn Ads Video metrics

Template for generated report: Linkedin viral video ads report
This data template displays key viral LinkedIn video play metrics - video plays, video views and video completions. It is used by marketing agencies and marketing departments to measure video ad performance in the LinkedIn Ads PPC platform. Viral video plays are those resulting from users sharing sponsored content to their own network of connections.

This report / dashboard template covers the following key metric groups:

  • Viral video shares, views and plays
  • Viral video starts and completions
  • Viral video completion stages

You can combine this template with data from other PPC platforms (Facebook Ads, Google Ads (Adwords),Bing Ads, LinkedIn Ads, AdRoll, Criteo). You can also use it to combine data in automated multi-channel PPC reports.


This template is part of Octoboard Social Media reporting tool, Octoboard PPC reporting tool for Agencies, Octoboard SEO reporting tool for Agencies and Octoboard client reporting software for marketing agencies
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Last reviewed:
12-Mar-23
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"LINKEDIN ADS VIRAL VIDEO METRICS" METRICS

VIRAL SHARES

The count of shares from viral impressions for this activity. Sponsored Content only.
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VIRAL FULL SCREEN PLAYS

Number of times members click on the full screen button or on the video(mobile only) to go into full screen mode.
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VIRAL VIDEO VIEWS

A viral video ad playing for at least 2 continuous seconds 50% in-view, or a click on the CTA, whichever comes first. An interaction with the video (like going to full screen mode) does not count as a view.
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VIRAL VIDEO STARTS

The count of viral video ads that were started by users. Since viral videos are automatically played for ON_SITE, this will be the same as viralImpressions if the servingLocation is ON_SITE.
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VIRAL VIDEO COMPLETIONS

The count of viral video ads that played 97-100% of the video. This includes watches that skipped to this point.
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VIRAL VIDEO FIRST QUARTILE COMPLETIONS

The count of viral video ads that played through the first quartile of the video. This includes watches that skipped to this point.
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VIRAL VIDEO MIDPOINT COMPLETIONS

The count of viral video ads that played through the midpoint of the video. This includes watches that skipped to this point.
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VIRAL VIDEO THIRD QUARTILE COMPLETIONS

The count of viral video ads that played through the third quartile of the video. This includes watches that skipped to this point.
USE THIS METRIC

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BING ADS PPC DASHBOARD TEMPLATE

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FACEBOOK ADS PERFORMANCE (REPORT)

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FACEBOOK ADS SPEND (REPORT)

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ADROLL PERFORMANCE DASHBOARD

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ADROLL METRICS DASHBOARD

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ADROLL VIDEO METRICS DASHBOARD

AdRoll video metrics (video plays, reach)
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ADROLL PERFORMANCE TEMPLATE (REPORT)

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ADROLL METRICS TEMPLATE (REPORT)

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ADROLL VIDEO METRICS TEMPLATE (REPORT)

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LINKEDIN ADS CLICKS, OPENS, IMPRESSIONS

Generic LinkedIn Ads metrics - clicks, opens, impressions
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LINKEDIN ADS ENGAGEMENT METRICS

Generic LinkedIn Ads engagement report
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OCTOBOARD dashboards, templates and reports gallery: Linkedin ads video performance report

LINKEDIN ADS VIDEO METRICS

Generic LinkedIn Ads Video report - plays, views, completions.
USE THIS TEMPLATE
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OCTOBOARD dashboards, templates and reports gallery: Linkedin viral ads report

LINKEDIN ADS VIRAL CLICKS, OPENS, IMPRESSIONS

Viral LinkedIn Ads metrics - clicks, opens, impressions
USE THIS TEMPLATE
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OCTOBOARD dashboards, templates and reports gallery: Linkedin ads viral engagement report

LINKEDIN ADS VIRAL ENGAGEMENT METRICS

Viral LinkedIn Ads engagement metrics
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OCTOBOARD dashboards, templates and reports gallery: Linkedin viral video ads report

LINKEDIN ADS VIRAL VIDEO METRICS

Viral LinkedIn Ads Video metrics
USE THIS TEMPLATE

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