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Use this data integration to build automated email marketing reports and dashboard with Campaign Monitor data

Octoboard helps marketing agencies and online business automate email marketing reports and build analytics dashboards using Campaign Monitor data.

Automate Campaign Monitor reports and dashboards
Connect Campaign Monitor data and create automated reports and dashboards
Automated marketing reports
Business features include
 
Automated Campaign Monitor reporting
Automated reporting
Keyword rank tracker
Send data to Google Sheets
B2B lead generation
White label client portal
Send data to BigQuery
ChatGPT data insights
EMAIL MARKETING REPORTING TOOL / CAMPAIGN MONITOR

CAMPAIGN MONITOR REPORTING

All your email marketing and automation metrics from Campaign Monitor.

Octoboard data dashboard: Campaign monitor dashboard

Campaign Monitor Integration: Building Automated Campaign Monitor Email Marketing Reports Using Octoboard

Understanding the Value of Key Campaign Monitor Metrics

In the realm of email marketing, data-driven strategies reign supreme. Utilizing Campaign Monitor data effectively is crucial for marketing teams aiming to demonstrate the impact of their efforts. Let’s delve into the significance of the key metrics from Campaign Monitor:

  • Campaign Monitor Reach: This metric offers insight into the scale of your email campaigns, indicating how many potential customers you're connecting with. It's a fundamental indicator of your email marketing's breadth.
  • Campaign Emails Open: Tracking how many recipients open your emails is pivotal. It sheds light on the effectiveness of your subject lines and the overall engagement level of your audience.
  • Campaign Emails Clicked: This goes a step further by showing how compelling your email content is. It's not just about opening an email; it's about taking action, which this metric effectively measures.
  • Subscribers: The growth or decline in your subscriber list is a direct reflection of your campaign's appeal and relevance to your audience.
  • Bounces: High bounce rates can be a red flag, indicating issues with email addresses or your reputation among email providers.
  • Unsubs: Keeping tabs on the unsubscribe rate is crucial for assessing content relevance and overall audience satisfaction.

Automate all your marketing reports. Save time and retain clients with Octoboard.

The Power of Automation in Email Marketing Reporting

Leveraging Octoboard's analytics platform for automating Campaign Monitor reports is a game-changer for marketing teams. By automating the generation of email marketing reports, teams save hundreds of hours traditionally spent on manual data compilation and analysis. Regular, automated reporting – be it weekly or monthly – ensures consistent visibility into the performance of email marketing efforts. This approach not only streamlines the workflow but also enables real-time adjustments and strategies based on up-to-date data.

Centralizing Email Marketing Metrics Across Channels

In the diverse landscape of email marketing, it's not uncommon for teams to use multiple channels. Here's where Octoboard shines by bringing all these metrics under one roof. This consolidation is vital for several reasons:

  • It provides a holistic view of your email marketing strategies across different platforms.
  • It simplifies comparison and analysis, making it easier to identify the most effective channels.
  • Centralizing data helps in creating a unified strategy that aligns all your email marketing efforts.

Automate all your marketing reports. Save time and retain clients with Octoboard.

Enhancing Campaigns with Advanced PPC Analytics

The advanced PPC Analytics module offered by Octoboard is a cornerstone feature for marketing agencies. It allows the creation of new metrics, the use of advanced formulas, and the analysis of PPC data across various channels, locations, and currencies. This versatility is invaluable for agencies managing diverse portfolios. Explore the advanced capabilities of this feature here.

Automating Data Trend Analysis with Octoboard and OpenAI

In today's fast-paced marketing world, staying ahead of trends is not just beneficial; it's essential. Octoboard’s feature of automating data trend analysis using Campaign Monitor data and OpenAI insights is revolutionary. This capability means marketing teams can automatically detect and analyze trends, making informed decisions swiftly. It's about being proactive rather than reactive in your marketing strategy. Learn more about this innovative feature here.

Integrating Google Sheets for Enhanced Data Management

The Google Sheets data export feature provided by Octoboard is another powerful tool for Campaign Monitor teams. Why is this integration so crucial?

  • It allows for easy sharing and collaboration. Google Sheets is a widely-used platform, and having your data there makes it accessible to team members or clients who prefer this format.
  • It offers flexibility in data manipulation and visualization. While Octoboard provides comprehensive analytics, exporting data to Google Sheets opens up even more possibilities for custom reports and in-depth analysis.
  • It serves as a backup or secondary storage of data, which can be useful for long-term data tracking and historical analysis.

Build marketing reports and keep track of your SEO and keywords rankings with Octoboard.

Discover more about this feature here.

Conclusion

In summary, the integration of Octoboard with Campaign Monitor is a transformative approach for marketing teams and agencies. It not only simplifies and automates the process of email marketing reporting but also enhances the analysis and strategizing capabilities through its advanced features. By leveraging these tools, marketing teams can stay ahead of the curve, continually adapt their strategies based on real-time data, and ultimately showcase their work's impact more effectively.

Tips
Email marketing applications, in general, offer the following metrics:
  • Email list (or campaigns) performance
  • Engagement metrics (email opens, clicks, replies)
  • Unsubs and Bounces
10 last campaigns will be used to calculate data for all but "subscribers" metrics.
Notes
To connect to this service use your standard Campaign Monitor login.
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Last reviewed:
16-Nov-24
Dashboards:
Reports:
Client portals:
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Data refresh:
OpenAI Data insights:
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Multi-client:

Automated data reports enabled by Octoboard software

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OCTOBOARD dashboards, templates and reports gallery: Campaignmonitor performance template

CAMPAIGN MONITOR PERFORMANCE

Campaign Monitor engagement and negative actions
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OCTOBOARD dashboards, templates and reports gallery: Facebook engagement metrics in social media dashboard

CAMPAIGNMONITOR EMAIL MARKETING DASHBOARD

Campaign Monitor Email Marketing dashboard template for clients - Overview metrics
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OCTOBOARD dashboards, templates and reports gallery: Facebook engagement metrics in social media dashboard

CAMPAIGNMONITOR EMAIL MARKETING TEMPLATE (REPORT)

Campaign Monitor Email Marketing report template for clients - Overview metrics

Campaign Monitor metrics

PERFORMANCE OVER TIME

Campaign performance metrics - emails sent, opened and clicked tracked over time.
Description
Widget tracks over time Emails Sent, Opened and Clicked for All or One selected email campaign.
Tips
If you do not select a campaign in the configuration panel, Campaign Overview widget will track all campaigns in your account.
USE THIS METRIC

CAMPAIGN PERFORMANCE

Campaign performance metrics - emails sent, opened, clicked, bounced and unsubs for individual email campaigns.
Description
Campaign performance metrics in tabular format for last 10 campaigns.
USE THIS METRIC

CAMPAIGN ENGAGEMENT RATE

Engagement Rates of your campaigns - Opens and Clicks.
Description
Widget tracks over time Open and Click rates over time for last 10 or one selected email campaigns. Email Open Rate is the number of unique email opens relative to the total number of sent emails in the campaign.
Open Rate = Unique Opens % Emails Sent
Email Click Rate is the number of user click on email campaign links relative to the total number of sent emails in the campaign.
Click Rate = Email Link Clicks % Emails Sent
Tips
If no campaign have been specified, last 10 will be tracked over time. You can also view absolute values of Clicked and Opened emails in separate widgets.
USE THIS METRIC

REACH

Total number of emails sent by your campaigns.
Description
Widgets shows how many emails have been sent in last 10 campaigns or One selected campaign.
USE THIS METRIC

CAMPAIGN EMAILS OPEN

Total number of open emails in your campaigns.
Description
Widgets shows how many emails have been open in 10 latest or 1 selected campaign.
Tips
You can always change presentation of these widgets to display current value (numeric view) as opposed to trending over time (line, bar, column and others).
USE THIS METRIC

CAMPAIGN EMAILS CLICKED

Total number of email link clicks.
Description
Widgets tracks over time how many campaign email links have been clicked by your contacts. This metric is tracked for 10 latest or one selected campaign.
USE THIS METRIC

SUBSCRIBERS

Number of subscribers over time.
Description
Displays number of contacts in all or one selected list.
USE THIS METRIC

BOUNCES AND UNSUBS

Track bounce and unsubscribe rates for recent campaigns.
Description
Displays user bounce and unsubscribe rates for One selected or 10 latest campaigns in your Campaign Monitor account. Bounce Rate is the rate of bounced emails relative to the total number of sent emails.
Bounce Rate = Email Bounces % Total Sent Emails
Unsubs rate is the rate of email unsubs relative to the total number of sent emails. Unsubs Rate = Email Unsubs % Total Sent Emails
Tips
If you do not select campaign in the configuration panel, this widget will track 10 latest campaigns in your account. You can also view absolute values of Email Bounces and Unsubs in separate widgets.
USE THIS METRIC

BOUNCES

Total number of bounced emails in your campaigns.
Description
Widget shows how many emails bounced for One selected or 10 latest campaigns.
Tips
You can always change presentation of these widgets to display current value (numeric view) as opposed to trending over time (line, bar, column and others).
USE THIS METRIC

UNSUBSCRIBES

Total number of unsubscribed contacts in your campaigns tracked over time.
Description
Widget shows how many people (contacts) unsubscribed from your campaigns. Data is monitored for One selected or 10 latest campaigns.
USE THIS METRIC
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