We have added a new data template "AdRoll Metrics template (Report)" for automating AdRoll data reports. Use it to build engaging client reports and send business updates by email.
Add client portal to your website. Invite clients and team members and let them explore your collection data in dashboards and reports built using template "AdRoll Metrics template (Report)".
Make your AdRoll data public in a shared dashboard. Embed data views into any page of your website. The setup is very easy and does not require IT support.
You decide what data to share or to keep private. Access rights for individual users and clients is under your control.
Create AdRoll graphs and metrics that demonstrate positive historical changes and results. Compare historical AdRoll KPI changes and prove ROI to any business with regular and automated reporting.
Create and host white label client portal on your website using AdRoll data. Use our library of templates, place your logo and send automated reports in seconds.
Create public and private dashboards and reports using template "AdRoll Metrics template (Report)". Embed data views into any page of your website. The setup is very easy and does not require IT support.
Octoboard will constantly monitor data changes in the "AdRoll Metrics template (Report)" template. We use ChatGPT and OpenAI to identify AdRoll trends and send regular updates.
We employ our own machine learning algorithms to automatically discover AdRoll trends that you may miss. Connect to your AdRoll data and receive insights in your Email box.
Understanding AdRoll Metrics
AdRoll's suite of metrics serves as the foundation for any insightful paid advertising report. Each metric offers a unique perspective on the performance of advertising campaigns:
Visibility and Content Creation
Regular, automated reporting through platforms like Octoboard provides continuous visibility into the performance of paid advertising efforts. This visibility is crucial for timely adjustments to strategies, ensuring that campaigns remain efficient and effective. Furthermore, the integration of content creation for higher ranking on Google Analytics 4 (GA4) and the monitoring of paid advertising progress highlight the dynamic nature of digital marketing, where content and advertisement go hand in hand in driving success.
Consolidating Paid Advertising Metrics
In the complex digital marketing ecosystem, consolidating various paid advertising metrics into a single, accessible report is indispensable. It allows marketing teams to have a holistic view of their campaigns across different platforms. Octoboard's Analytics platform does precisely this by bringing all relevant AdRoll metrics together, facilitating a comprehensive analysis that helps identify trends, opportunities, and areas needing improvement.
Advanced PPC Analytics
Octoboard's advanced PPC Analytics module is a game-changer for marketing agencies. This feature allows for the creation of new metrics, dimensions, and the application of advanced formulas to transform PPC data. It enables reports to be customized and refined to meet specific needs, accommodating different locations and currencies. This adaptability is invaluable for agencies managing diverse portfolios, allowing for nuanced, tailored reporting that addresses the unique aspects of each campaign.
Learn more about the Octoboard PPC Analytics module here.
Automating Trend Detection with OpenAI
The integration of OpenAI data insights into the Octoboard platform represents a significant leap forward in data analysis. By automating the detection of trends using AdRoll metrics, marketing teams can stay ahead of the curve, ensuring their strategies are aligned with the latest market dynamics. This proactive approach to trend analysis is crucial for maintaining competitive advantage and optimizing campaign performance.
Discover how Octoboard automates data insights with ChatGPT/OpenAI here.
Google Sheets Data Export
The ability to export AdRoll data to Google Sheets via Octoboard's add-on feature simplifies data manipulation and sharing. This flexibility allows marketing teams to further analyze their data, create custom reports, or share insights with stakeholders in a format that's widely accessible and easy to understand. It enhances collaboration and facilitates deeper dives into the data, enabling teams to extract even more value from their AdRoll metrics.
Explore the Octoboard Google Sheets data add-on feature here.
Conclusion
In today's digital marketing landscape, the ability to efficiently generate accurate, insightful reports on paid advertising efforts is more crucial than ever. The integration of AdRoll metrics into automated reports through the Octoboard platform offers marketing teams a powerful tool for demonstrating the effectiveness of their campaigns, making informed decisions, and continuously improving their strategies. By leveraging advanced analytics, automated trend detection, and flexible data export options, marketing agencies and teams can not only save time but also gain a deeper understanding of their advertising performance, ensuring their efforts are as impactful as possible.