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Automated report: Google Analytics - Overview

Looking for an overview of Google Analytics? Discover the significance of in-depth analytics for marketing agencies and how Octoboard can automate the process for you.

New marketing template — Google Analytics - Overview
We have added a new data template "Google Analytics - Overview" for automating Google Analytics (UA) data reports. Use it to build engaging client reports and send business updates by email.
All your data in one place
Business features include
 
New marketing template — Google Analytics - Overview
Automated reporting
Keyword rank tracker
Send data to Google Sheets
B2B lead generation
White label client portal
Send data to BigQuery
ChatGPT data insights
 
All your data in one place

New marketing template — Google Analytics - Overview

We have added a new data template "Google Analytics - Overview" for automating Google Analytics (UA) data reports. Use it to build engaging client reports and send business updates by email.

All your data in one place
 
Business performance management dashboard shared

Share template "Google Analytics - Overview" with your team

Add client portal to your website. Invite clients and team members and let them explore your collection data in dashboards and reports built using template "Google Analytics - Overview".

Share with teams
Public links and embedding

Make your Google Analytics (UA) data public in a shared dashboard. Embed data views into any page of your website. The setup is very easy and does not require IT support.

Secure and private
Manage Google Analytics (UA) data visibility

You decide what data to share or to keep private. Access rights for individual users and clients is under your control.

Business performance management dashboard shared
 
Octoboard business cloud data dashboards for churn reduction

Showcase your Google Analytics - Overview data

Create Google Analytics (UA) graphs and metrics that demonstrate positive historical changes and results. Compare historical Google Analytics (UA) KPI changes and prove ROI to any business with regular and automated reporting.

Octoboard business cloud data dashboards for churn reduction
 
White label client portal

Enable Google Analytics (UA) client portal

Create and host white label client portal on your website using Google Analytics (UA) data. Use our library of templates, place your logo and send automated reports in seconds.

Share data view links

Create public and private dashboards and reports using template "Google Analytics - Overview". Embed data views into any page of your website. The setup is very easy and does not require IT support.

White label client portal
 
Automated cloud data insights

Use OpenAI and ChatGPT to indentify Google Analytics (UA) data trends

Octoboard will constantly monitor data changes in the "Google Analytics - Overview" template. We use ChatGPT and OpenAI to identify Google Analytics (UA) trends and send regular updates.

Connect Google Analytics (UA) once and enable our AI engine

We employ our own machine learning algorithms to automatically discover Google Analytics (UA) trends that you may miss. Connect to your Google Analytics (UA) data and receive insights in your Email box.

Automated cloud data insights
SEO REPORTING TOOL / GOOGLE ANALYTICS - OVERVIEW

GOOGLE ANALYTICS - OVERVIEW

A high-level overview of website audience, referrals, content performance and goals.

Template for generated report: Google analytics overview template

The Significance of In-Depth Analytics for Marketing Agencies

In the fast-paced digital world, keeping up with the constant inflow of data is vital for marketing agencies. Understanding user behavior, geographical preferences, and the content that drives the most engagement helps agencies devise better marketing strategies. Moreover, showing these insights to clients in an understandable format is equally important. This is where Google Analytics and its wealth of data metrics come into play. However, collecting and analyzing this information manually can be cumbersome and time-consuming.

Build marketing reports and keep track of your SEO and keywords rankings with Octoboard.



Enter Octoboard: Your Analytics Reporting Automation Partner

Octoboard Marketing Analytics platform automates this process by collecting, analyzing, and generating insightful reports using Google Analytics data metrics such as Audience Overview, Countries, Interests, Referrals, Social Networks, and Content Overview. Agencies can now save hundreds of hours on manual labor and divert that time to more strategic tasks. By automating these reports and sending them out weekly or monthly to marketing teams or clients, Octoboard provides much-needed visibility into ongoing marketing efforts. For further details on how Octoboard automates analytics reporting, check out this Octoboard Generated ChatGPT/OpenAI feature.

Metrics to Showcase Your Work Effectively

Google Analytics Audience Overview

The Audience Overview metric can show the total number of users, their geographical locations, and their engagement level. Sharing this information can help your client understand their customer base better.

Create cross-platform PPC reports, send your data to BigQuery, Looker Studio and build your own data warehouse.



Google Analytics Countries

Understanding the geographic distribution of traffic can help in targeted advertising and content localization. This metric shows where the majority of users are located, allowing for more focused marketing efforts.

Google Analytics Interests

Knowing what interests your audience can help in tailoring more engaging and relevant content. Share these insights to help clients align their product offerings or tailor their marketing messages.

Google Analytics Referrals

The Referrals metric shows which external sites are driving traffic to your website. This data is invaluable for assessing the effectiveness of partnership or backlink strategies.

Google Analytics Social Networks

Understanding which social media platforms are generating the most traffic can help agencies and clients decide where to invest more time and resources.

Automate all your marketing reports and use our free Open AI connection to capture new data trends with Octoboard.



Google Analytics Content Overview

This metric shows which web pages are most visited, giving a clear indication of what content is resonating with the audience.

Automating Data Detection of Trends for Cost-Effectiveness

Octoboard not only automates the collection of metrics but can also monitor data trends over time. With this automated data insights feature, agencies can now stay on top of spend costs more efficiently. The platform uses OpenAI's data insights, driven by Google Analytics, to flag any anomalies or trends that require attention. This helps to ensure that every dollar spent on advertising and marketing is used to its fullest potential.

Save time by automating your reports, grow revenue and retain customers with Octoboard.



Time to Embrace Automation

Automation in analytics reporting isn’t just a 'nice-to-have' feature; it's a necessity for marketing agencies that aim to scale. With Octoboard’s Marketing Analytics platform, reporting becomes an effortless, yet incredibly impactful part of your marketing strategy. Embrace the future and take the first step towards efficient, automated reporting today.

1,311
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Last reviewed:
16-Apr-24
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"GOOGLE ANALYTICS - OVERVIEW" METRICS

COUNTRIES

Map of your audience showing countries ranked by sessions.
USE THIS METRIC

INTERESTS

Your visitors' interests ranked by sessions.
Description
Audience interests ranked by sessions on your website. It indicates that users are more likely to be interested in learning about the specified category.
USE THIS METRIC

REFERRALS

Referrals ranked by users.
USE THIS METRIC

SOCIAL NETWORKS

Social networks that lead traffic to your website ranked by users.
USE THIS METRIC

CONTENT OVERVIEW

Key content performance metrics tracked over time - Average time on site, Bounce Rate, Exit Rate.
Description

Bounce rate is the percentage of sessions in which the person left the property from the first page.

Exit rate is percentage of exits from the property that occurred out of the total pageviews.
USE THIS METRIC

GOAL VALUE AND CONVERSION

Goal conversions and value over time for selected medium and source.
Tips
Data displayed for all or selected goal, selected medium or selected source.
USE THIS METRIC

TRAFFIC OVERVIEW

Pageviews, sessions and unique users over time.
USE THIS METRIC
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