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How to build marketing report using Google Search Console data automatically

Learn about the power of Google Search Console and how it provides valuable insights for digital marketers.

New marketing template — Google Console Overview
We have added a new data template "Google Console Overview" for automating Google Console data reports. Use it to build engaging client reports and send business updates by email.
All your data in one place
Business features include
 
New marketing template — Google Console Overview
Automated reporting
Keyword rank tracker
Send data to Google Sheets
B2B lead generation
White label client portal
Send data to BigQuery
ChatGPT data insights
 
All your data in one place

New marketing template — Google Console Overview

We have added a new data template "Google Console Overview" for automating Google Console data reports. Use it to build engaging client reports and send business updates by email.

All your data in one place
 
Business performance management dashboard shared

Share template "Google Console Overview" with your team

Add client portal to your website. Invite clients and team members and let them explore your collection data in dashboards and reports built using template "Google Console Overview".

Share with teams
Public links and embedding

Make your Google Console data public in a shared dashboard. Embed data views into any page of your website. The setup is very easy and does not require IT support.

Secure and private
Manage Google Console data visibility

You decide what data to share or to keep private. Access rights for individual users and clients is under your control.

Business performance management dashboard shared
 
Octoboard business cloud data dashboards for churn reduction

Showcase your Google Console Overview data

Create Google Console graphs and metrics that demonstrate positive historical changes and results. Compare historical Google Console KPI changes and prove ROI to any business with regular and automated reporting.

Octoboard business cloud data dashboards for churn reduction
 
White label client portal

Enable Google Console client portal

Create and host white label client portal on your website using Google Console data. Use our library of templates, place your logo and send automated reports in seconds.

Share data view links

Create public and private dashboards and reports using template "Google Console Overview". Embed data views into any page of your website. The setup is very easy and does not require IT support.

White label client portal
 
Automated cloud data insights

Use OpenAI and ChatGPT to indentify Google Console data trends

Octoboard will constantly monitor data changes in the "Google Console Overview" template. We use ChatGPT and OpenAI to identify Google Console trends and send regular updates.

Connect Google Console once and enable our AI engine

We employ our own machine learning algorithms to automatically discover Google Console trends that you may miss. Connect to your Google Console data and receive insights in your Email box.

Automated cloud data insights
SEO REPORTING TOOL / GOOGLE CONSOLE OVERVIEW

GOOGLE CONSOLE OVERVIEW

SEO metrics for your web site from Google Search Console - rankings and performance over time).

Template for generated report: Google search console marketing template

Creating Google Search Console Automated Report for Marketing Agencies

The Power of Google Search Console Data Metrics

Google Search Console is a goldmine for digital marketers. Offering invaluable insights into website performance, it provides detailed data that helps in optimizing a website's visibility and traffic. Some of the primary metrics provided by Google Search Console include:

  • Google Search Console Top Queries - Understand which search queries are driving the most traffic to your website.
  • Google Search Console Top Pages - Discover which pages are performing best in search results.
  • Google Search Console Top Countries - Gain insights into geographical areas where your audience is primarily located.
  • Google Search Console Top Devices - Analyze whether users access your website from mobile devices, desktops, or tablets.
  • Google Search Console Website Position - Understand where your website ranks for specific search queries.
  • Google Search Console CTR (Click Through Rate) - Measure the percentage of clicks from search results.
  • Google Search Console Clicks - Count the number of clicks from search results to your website.
  • Google Search Console Impressions - Understand how often your website appeared in search results.


Build marketing reports and keep track of your SEO and keywords rankings with Octoboard.



Why Marketing Agencies Need These Metrics

For a marketing agency, showcasing their work's effectiveness is crucial. Clients want to see tangible results. Using the metrics provided by Google Search Console, agencies can present a clear picture of their SEO and content marketing efforts. They can demonstrate improvements in website ranking, user engagement, and overall visibility in search engines. By providing clients with data-driven reports, agencies build trust, validate their strategies, and justify their service fees.

Streamlining Reports with Octoboard

Compiling reports manually can be a tedious and time-consuming task. However, platforms like Octoboard make it effortless. By integrating with Google Search Console's marketing data API, Octoboard can pull all necessary metrics and compile them into comprehensive, easy-to-read reports. These reports can be automatically generated and sent out on a weekly or monthly basis, ensuring that marketing teams and clients are always updated on the latest performance metrics.

Create marketing reports and use ChatGPT and Open AI to monitor data trends with Octoboard.



Visibility and Accountability

Regular reporting is more than just a formality. It provides clarity. When marketing teams and clients receive automated reports, they gain a clear understanding of ongoing marketing efforts and their results. This consistent flow of information fosters collaboration, as teams can make informed decisions and adjust strategies based on real-time data.

Staying Ahead with Automated Data Insights

In the fast-paced world of digital marketing, trends can change in the blink of an eye. Being proactive and spotting these trends early can give agencies a significant competitive edge. This is where Octoboard's integration with ChatGPT/OpenAI feature comes into play. By automating data trend detection using the metrics mentioned above, agencies can swiftly identify emerging patterns. Such insights can guide strategy adjustments, ensuring that marketing efforts always align with the current digital landscape.

Save time by automating your reports, grow revenue and retain customers with Octoboard.



Ensuring Correct Monitoring

Having data is one thing, but understanding and interpreting it correctly is another. Automated insights ensure that marketing agencies and teams don't miss any critical data points or misinterpret trends. By leveraging platforms like Octoboard, agencies can guarantee that their monitoring efforts are accurate and aligned with best practices.

In the realm of digital marketing, data-driven decision-making is king. By harnessing the power of Google Search Console metrics, automating report generation, and ensuring accurate monitoring, agencies can consistently deliver stellar results to their clients.

1,304
GET THIS TEMPLATE
Last reviewed:
15-Apr-24
Dashboards:
Reports:
Client portals:
White label:
Data refresh:
OpenAI Data insights:
Office TV output:
Multi-client:

"GOOGLE CONSOLE OVERVIEW" METRICS

TOP QUERIES

Top Google searches ranked by impressions
Description
List of Google search queries that resulted in your pages displayed in search results. Queries will be ranked by number of impressions.
USE THIS METRIC

TOP PAGES

Top pages of your website ranked by impressions
Description
List of your website pages that received clicks from Google search results. Your pages are ranked by number of impressions.
USE THIS METRIC

TOP COUNTRIES

Top countries ranked by impressions
Description
List of your visitors' countries ranked by number of impressions from Google search results.
USE THIS METRIC

TOP DEVICES

Top devices ranked by impressions
Description
List of visitors' devices ranked by number of impressions.
USE THIS METRIC

AVG POSITION

Average position of your links in search results
Description
Average position your website pages get in Google search result pages. Make sure it is always an upward trend.
USE THIS METRIC

CTR

Search links click-through ratio
Description
Click-through ratio is calculated by dividing click count by the impression count. It is a value between 0 (no clicks) and 1 (all impressions resulted in a click).

CTR = Clicks / Impressions
USE THIS METRIC

CLICKS AND IMPRESSIONS

Search links clicks and impressions
Description
This graph shows a combined trend of Page Clicks and Page Impressions.
USE THIS METRIC
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