How to add Instagram data to a Marketing Agency report

Marketing Agencies can analyze Instagram data and other metrics on dashboards, share them with clients and send scheduled reports with Octoboard.
Octoboard MarketingAnalytics Blog
OCTOBOARD: How to add Instagram data to a Marketing Agency report

How to add Instagram data to a Marketing Agency report

Marketing Agencies use Instagram for promotion excessively as it’s a great place for businesses to find customers. Instagram campaigns are a big part of online marketing and its importance is increasing. Growing marketing channels are great for promoting but it comes at a cost for Marketing Agencies. How to manage all the data that comes from web analytics, social media and, on top of that, how to make create useful reports for clients who want to see marketing campaign results?

Automate all your marketing reports. Save time and retain clients with Octoboard.

Octoboard helps Marketing Agencies save time automating these tedious tasks. Automated reports from Octoboard are very easy to set up and send regularly. Marketing Agencies can analyze Instagram data and other metrics on dashboards, share them with clients and send scheduled reports which take no more than 5 minutes to generate. It is a useful tool for busy marketers who value their time.

Now let’s see what metrics you can monitor with Octoboard, how to set up a dashboard, a template and a report.

  • Instagram data to keep track
  • FOLLOWERS and FOLLOWING metrics.

To monitor and increase your Reach, it is very important to track these metrics. Also, Instagram allows you to see your clients’ competitors data (just press “Configure” on the widget to configure competitors). You can decide what to share with your clients and when. With Octoboard you can send reports automatically or use a mandatory “Approval” stage. Marketing teams use approvals to validate what goes out to clients.

Instagram followers and following

POSTS metrics

Monitoring Posts metrics (POSTS AND FOLLOWERS, LATEST POSTS, POSTS, TOP POSTS) is important to estimate your posts performance and keep an eye on competitors content.

instagram posts

Instagram Engagement template

For those who do not want to add metrics one by one yourself, there are always Octoboard Templates. The metrics are already grouped here; to send an automated report to your client just pick this template, schedule it and click “Send”.


instagram engagement template"

Instagram Competition template

Tracking your clients’ competitors becomes very easy with this pre-configured template. Compare LATEST POSTS and POSTS AND FOLLOWERS metrics. If you want to compare other Instagram data, simply create a dashboard and add the metrics you need. You can schedule and send reports based on these dashboards too.

instagram data

Octoboard also allows you to combine metrics from different platforms, so that you track different accounts and data on one screen. Bring Social Media, web analytics, Email Marketing and finance data together for your convenience. You do not have to switch between different services and collect data separately - Octoboard does it for you and saves you a lot of time.

instagram data
Octoboard for Agencies - Automated reporting

Start using your cloud data to grow sales, save cost and retain clients
Create cross-platform PPC reports, send your data to BigQuery, Looker Studio and build your own data warehouse.
How can Octoboard help you use your data
Automate marketing reports and dashboards
Watch budgets and measure effectiveness of every dollar spent on paid advertising.
Automated marketing reports
Business features include
Automated reporting
Keyword rank tracker
Send data to Google Sheets
B2B lead generation
White label client portal
Send data to BigQuery
ChatGPT data insights
OCTOBOARD: Maximizing ecommerce performance
Using E-commerce data analytics platform: Analyzing Stripe and WooCommerce data
Discover how E-commerce Analytics can boost your online business performance with insights from E-commerce analytics platform such as Octoboard that use Stripe and WooCommerce data.
E-Commerce Analytics | 10-04-2024
OCTOBOARD: How to automate seo reports
How to automate SEO reports for marketing agency clients
Tailor your SEO reports to meet the unique needs and preferences of each client effectively. Learn about the essential metrics that should be included in your SEO reports for optimal marketing performance tracking.
Marketing Reports | 31-03-2024
OCTOBOARD: Improve roas with advanced ppc analytics
Improve Your ROAS with Advanced PPC Analytics: A Quick Guide to Cross-Channel Reporting
Unlock the potential of your PPC campaigns with cross-channel reporting. Learn how the Octoboard platform can transform your ROAS through data-driven PPC analytics.
PPC Analytics | 15-06-2023
OCTOBOARD: Ecommerce performance metrics in automated reports
Mastering SaaS Reporting: Key Ecommerce Metrics, MRR, and Automated Insights
Supercharge your SaaS performance reporting with actionable insights from key ecommerce metrics and MRR. Discover how automating your reporting process can drive growth and optimize revenue generation for your SaaS startup.
E-Commerce Analytics | 13-06-2023
OCTOBOARD: How to use your Stripe finance metrics
How to use your Stripe finance metrics?
Tips on how to use Octoboard dashboards to monitor your finance and billing metrics for Stripe. Use it now for free!
E-Commerce Analytics | 07-05-2022
OCTOBOARD: Facebook social media dashboard
Social Media Dashboard for Facebook Released
Explore our guide on utilizing the Facebook Marketing Dashboard for effective marketing strategies. Gain insights on essential metrics and practical tips to improve your brand's online presence and engagement.
Marketing Reports | 01-05-2022
OCTOBOARD: How to use SendGrid data in Startup dashboard
How to use SendGrid data in Startup dashboard
Start using the metrics to successfully manage your SendGrid email marketing campaign. It's simple and free with Octoboard!
Marketing Reports | 04-01-2022
OCTOBOARD: MailChimp metrics
How to improve your MailChimp email marketing campaign - top metrics to use
Try out Octoboard's free dashboard and templates to improve MailChimp email marketing campaign using visualised all-in-one-place metrics.
Marketing Reports | 03-01-2022
OCTOBOARD: Twitter social media dashboard
Social Media Dashboard for Twitter Released
Octoboard adds Twitter Digital Media Dashboard to its Free Social suite. Use dashboard metrics to monitor your social network activity.
Marketing Reports | 02-01-2022