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Octoboard offers OpenAI/ChatGPT data insights, heatmaps (clickmaps, mousemove maps, scrollmaps), real-time dashboards and other features that help businesses use web analytics. We have asked some of the Octoboard customers about how they plan to use Octoboard Web Analytics in 2025.

How to Use Web Analytics in 2025

Artificial intelligence and machine learning will revolutionize web analytics, enabling deeper insights into user behavior, trend identification, and predictive analytics. This post outlined key web analytics trends that Octoboard client see dominating in 2025.

Top 5 web analytics trends expected to dominate in 2025

Learn how to build engagning marketing paid advertising reports using automated reporting software. See what types of reports and delivery methods and periods (weekly, daily, monthly) works best for your business.

Generate Marketing PPC Reports: A Comprehensive Guide

Using ChatGPT, OpenAI, Machine Learning and other artificial intelligence technologies to transform web analytics data and help businesses make better business decisions.

Web Analytics AI: Transforming Data Insights with Precision

We have asked Octoboard users to tell us what AI and web analytics trends they see this year and in the future. These are the latest trends identified by our clients - online businesses and marketing agencies.

Top Web Analytics and AI trends in 2024

Hyper-personalization in email marketing offers several key benefits that enhance both customer engagement and business performance. Octoboard Ecommerce Analytics customers shared their thoughts on how to use email personalisation in campaigns and ecommerce email automations.

Email Marketing trends 2024: benefits of hyper-personalization

Building marketing analytics reports is not easy. This post discusses key requirements, elements and process of creating automated marketing reports for clients and marketing teams.

Marketing Analytics Reporting: Enhancing Business Insights

Online store owners and SaaS businesses shared their insights on how they use Email Marketing with Stripe data. In this data analysis we where top practices and use cases that Stripe businesses implement when using Octoboard email marketing features.

Stripe Email Marketing: Best Practices

Stripe customers face unique problems when impelementing email marketing features for their businesses. In this post we discuss main issues that affect email marketing strategy implementation by Stripe businesses and online store owners.

Stripe Email Marketing: Biggest challenges

We have asked Octoboard PPC Data Analytics uses about their view on paid advertising data automation and ROAS in 2024. This blog post describes top priorities and challenges of digital marketing teams in increasing ROAS and automating their paid advertising efforts.

PPC Data Trends 2024: ROAS and Automation

Google Analytics data offers valuable insights for marketing teams, agencies and online businesses. This tutorial explains how to use Google Analytics integration to create rich data analytics reports and dashboards for marketing organisations.

Building Marketing Reports Using Google Analytics Data: A Step-by-Step Guide

Lack of WooCommerce email marketing features do not allow your brand to grow sales? Use Octoboard's campaigns and email marketing automations for WooCommerce and see how it can help you engage with clients and grow your sales.

Email Marketing Campaigns for WooCommerce: Boosting Your Online Store Sales

Email automations are regularly used by top Ecommerce companies. Octoboard Ecommerce Suite users share their insights why Email automations are crucial for enganing with Ecommerce clients and drive revenue.

Why Ecommerce brands use email automations?

Top Ecommerce brands clients use Ecommerce dashboards regularly. WooCommerce and Shopify clients shared there insights with Octoboard and explain why dashboards are key to Ecommerce success.

How online businesses use ecommerce performance dashboards?

Top marketing agencies build engaging cross-platform paid advertising reports for their clients. This posts shares insights into why PPC reporting is still vital part of the client engagement strategy for digital agencies.

Why digital agencies create cross-platform PPC reports?

How to use embedded SEO Audit Forms to convert site visitors to leads and grow your web traffic.

Embedded SEO Audit: Maximizing Your Website's Hidden Potential

How WooCommerce, Stripe and Shopify users send out email marketing campaigns? What tactics work best for SaaS businesses and store owners in 2024?

Top email marketing tactics for online store owners in 2024

How to build effective marketing analytics reports that help marketing teams, agencies and SaaS businesses monitor and improve their performance. An in-depth overview of the marketing reports from Octoboard Marketing Analytics team.

Marketing Reporting Tutorial: Master Effective Data Analysis Techniques

Using email marketing software to grow your WooCommerce store business is extremely important. In this post we list key features to look for in an email automation tool for WooCommerce as well as common email marketing mistakes to avoid.

What are the key features to look for in a WooCommerce email marketing tool

Octoboard paid advertising insights on seasonality in PPC data trends. Discover how to get the most out of seasonal fluctuations in PPC costs using Octoboard.

How can I optimize ad targeting during peak seasonal periods

Discover top cost-per-click trends of 2024. Why does CPC grows year on year and what seasonal changes affect paid advertising costs for marketing agency clients and online businesses.

Google Ads PPC trends 2024: CPC analysis

Discover top 10 reasons why marketing teams and marketing agencies use real-time dashboards to display SEO, PPC and social media activity.

Why marketing team use real-time marketing dashboards

Learn how to boost engagement and drive sales with effective email marketing strategies for WooCommerce stores. Use Octoboard Email marketing software to increase WooCommerce sales and manage Shopping cart abandonment.

The Ultimate Guide to Successful Email Marketing for WooCommerce stores

Complete overview of the Email Marketing for SaaS companies that use Stripe as payment engine. Read this Stripe - Email Marketing integration tutorial to effectively manage your Email Marketing campaigns with Octoboard.

Effective Email marketing for SaaS businesses that use Stripe billing

Uncover the power of Cross-Channel Reporting in optimizing your paid advertising efforts across multiple platforms. How to use paid advertising analytics platforms such as Octoboard to build multi-channel PPC reports.

Mastering Cross-Channel PPC Advertising Analytics: Top Metrics for Google Ads, Facebook Ads, Tiktok, Snapchat, Criteo reporting

Discover how E-commerce Analytics can boost your online business performance with insights from E-commerce analytics platform such as Octoboard that use Stripe and WooCommerce data.

Using E-commerce data analytics platform: Analyzing Stripe and WooCommerce data

Tailor your SEO reports to meet the unique needs and preferences of each client effectively. Learn about the essential metrics that should be included in your SEO reports for optimal marketing performance tracking.

How to automate SEO reports for marketing agency clients

Unlock the potential of your PPC campaigns with cross-channel reporting. Learn how the Octoboard platform can transform your ROAS through data-driven PPC analytics.

Improve Your ROAS with Advanced PPC Analytics: A Quick Guide to Cross-Channel Reporting

Supercharge your SaaS performance reporting with actionable insights from key ecommerce metrics and MRR. Discover how automating your reporting process can drive growth and optimize revenue generation for your SaaS startup.

Mastering SaaS Reporting: Key Ecommerce Metrics, MRR, and Automated Insights

Automate your Google Ads reports for your marketing agency clients easily with Octoboard. Save time on data collection and reporting.

How to automate Google Ads reports for your agency clients

Add automated SEO Audit reports to your white label client reports and online client portals. Combine SEO metrics with data from Google Analytics, Google Search Console and over 50 other platforms with Octoboard.

How to add White Label SEO AUDIT results to marketing reports

What are automated marketing reports, how to use them to save time and decrease the amount of manual work, and, most importantly, add value to your clients.

How to build automated marketing reports for your clients

Agencies use Octoboard to create and send reports to their clients daily using Google Analytics data dashboards and templates for Marketing Agencies.

How to add Google Analytics data to Marketing Agency client report

Tips on how to use Octoboard dashboards to monitor your finance and billing metrics for Stripe. Use it now for free!

How to use your Stripe finance metrics?

Explore our guide on utilizing the Facebook Marketing Dashboard for effective marketing strategies. Gain insights on essential metrics and practical tips to improve your brand's online presence and engagement.

Social Media Dashboard for Facebook Released

Create beautiful email marketing reports for your clients using Campaign Monitor data. Automate your campaigns with Octoboard!

How to create client email marketing reports using Campaign Monitor

We are testing our new product that includes an investor dashboard and finance reports for startups to monitor statistics and engage VCs.

New product coming up soon - investor dashboard and startup reports

To capture valuable customer data, make it easy to digest and get actionable insights companies can use an all-in-one marketing solution.

Effective campaigns: how to use an all-in-one marketing solution to achieve best results

Add your Google Sheets data to an agency marketing report. Save time and add more value to your clients with automated reporting from Octoboard.

How to add Google Sheets data to a marketing agency report

Users are now welcome to track customer support metrics like Zendesk data on Octoboard’s dashboards! Save your time with business automation

How to add Zendesk data to a business dashboard

With Octoboard you get easy access to ChartMogul data and combine it with your social media stats, web analytics, blog metrics, paid advertising and more.

How to add ChartMogul data to your business dashboard

It is important to track and measure Social Media metrics regularly. Automated marketing reports are a good solution for marketers and agencies.

Top Social Media KPIs for automated marketing reports

In this quick guide, we will show you how to create reports quickly using ActiveCampaign data - one of the leading email marketing platforms.

How to create Marketing Agency report with ActiveCampaign data

A data dashboard is a powerful tool when used properly. Study this list of top 8 mistakes to avoid when creating a dashboard!

Top mistakes to avoid when creating data dashboards

A TV Dashboard is a tool used to display key business metrics in real-time on a screen in an office. Use it with TV Loops feature from Octoboard.

How to use TV Loops in your office dashboard

LiveChat is one of the most popular online chat vendors. With Octoboard it becomes very easy to add LiveChat stats to your dashboards and reports.

How to add website LiveChat stats to your business dashboards and reports

CallRail is a powerful call tracking solution. CallRail statistics helps understand which sites, campaigns and search words are driving conversations.

How to monitor CallRail statistics - Octoboard announces CallRail integration

Octoboard is a dashboard solution that collects and presents data in an easy way. Monitor top GetResponse metrics to measure your business performance.

Top 7 GetResponse metrics to monitor with Octoboard

Octoboard adds Google Search Console integration - yet another way to add business and marketing data to your performance dashboard!

Octoboard's new Google Search Console integration

Octoboard announces WhatConverts integration - call and lead tracking become a piece of cake! Connect WhatConverts and monitor your data on one dashboard.

Octoboard announces WhatConverts integration

ConstantContact integrates with great data technology platforms to help marketers work with Email Marketing analytics. Now Octoboard is one of them!

Octoboard is an official ConstantContact partner

Octoboard helps Marketing Agencies reduce the number of hours required to gather Facebook data and create regular client reports.

Add Facebook data to a Marketing Agency client report

Marketing Agencies can analyze Instagram data and other metrics on dashboards, share them with clients and send scheduled reports with Octoboard.

How to add Instagram data to a Marketing Agency report

Octoboard helps Marketing Agencies save time by adding Twitter data metrics to dashboards and scheduling automated client reports.

How to use Twitter data in reports and dashboards for Marketing Agencies

SurveyMonkey is a great tool for marketing research with its customizable surveys. Octoboard provides Marketing Agencies with SurveyMonkey data reports.

How to add SurveyMonkey data to Marketing Agency client report

Octoboard has recently become Marketing Partners with LinkedIn. We are now analyzing LinkedIn data for Marketing Agency reports and dashboards.

How to add LinkedIn data to Marketing Agency client reports

LinkedIn is one of the most popular Social Media in the world. Octoboard LinkedIn Marketing dashboards and template help you save a lot of time.

Octoboard has joined LinkedIn Marketing Developer Program

YouTube is a perfect marketing channel for your client’s product. Octoboard Marketing Agency reports on YouTube data analytics help agencies save time.

How to add YouTube data to Marketing Agency client report

WordPress generates data for marketing agencies and individual bloggers. Here is how you can use Octoboard to analyze WordPress data.

How to add WordPress data to marketing agency report

Octoboard launches QuickBooks Overview template where all the essential metrics are combined for you to easily access your finances online.

QuickBooks Overview template for business

Use Octoboard integration with Google Sheets for your online business dashboard - new possibilities for Octoboard users. Try it now for free!

How to add Google Sheets data to business dashboard

Start using the metrics to successfully manage your SendGrid email marketing campaign. It's simple and free with Octoboard!

How to use SendGrid data in Startup dashboard

Try out Octoboard's free dashboard and templates to improve MailChimp email marketing campaign using visualised all-in-one-place metrics.

How to improve your MailChimp email marketing campaign - top metrics to use

Octoboard adds Twitter Digital Media Dashboard to its Free Social suite. Use dashboard metrics to monitor your social network activity.

Social Media Dashboard for Twitter Released

AI technologies analyze consumer behaviors, preferences, and interactions across multiple touchpoints. AI provides marketers with actionable intelligence. Predictive modelling allows companies to anticipate future trends and customer needs. This article discusses AI capabilities and ways to add AI to your marketing data.

Marketing Data AI Insights: New Business Strategies for 2024

Welcome to Octoboard Blog! Here you can read our latest posts and follow the development of the Octoboard Marketing Analytics platform.

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Your Marketing Data Hub

Blog posts on automated SEO, PPC, marketing reporting and Octoboard for Agencies product

Marketing Reports

Automated Reporting for Marketing Teams

Blog posts covering advanced paid advertising analytics of the Octoboard platform.

Hi, I am Peter Lensky

How to Use Web Analytics in 2025

How to Use Web Analytics in 2025

Top 5 web analytics trends expected to dominate in 2025

Top Web Analytics and AI trends in 2024

Stripe Email Marketing: Best Practices

PPC Data Trends 2024: ROAS and Automation

Why Ecommerce brands use email automations?

How online businesses use ecommerce performance dashboards?

Why digital agencies create cross-platform PPC reports?

Google Ads PPC trends 2024: CPC analysis

Why marketing team use real-time marketing dashboards

Effective Email marketing for SaaS businesses that use Stripe billing