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BUSINESS REPORTS AND TEMPLATES
Use Octoboard templates to send automated reports to your customers and build online marketing and business performance dashboards.
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HOME / REPORTS / ACTIVECAMPAIGN ENGAGEMENT

ACTIVECAMPAIGN ENGAGEMENT

Campaigns, list and automation engagement metrics

Template for generated report: Activecampaign engagement template
ActiveCampaign engagement widgets combined in one report. Use this template to create and send scheduled PDF reports for your customers and to monitor ActiveCampaign on a business performance dashboard.

This Email Marketing template is part of Octoboard Social Media reporting tool, Octoboard PPC reporting tool for Agencies, Octoboard SEO reporting tool for Agencies and Octoboard client reporting software for marketing agencies
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Last reviewed:
12-Jul-21
Dashboards:
Reports:
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"ACTIVECAMPAIGN ENGAGEMENT" METRICS

CAMPAIGN PERFORMANCE

Campaign performance metrics - email opened, clicked and replied to.
Description
Widget tracks over time Open, Click and Reply counts over time for 20 campaigns or one selected campaign.
Tips
If you do not select a campaign in the configuration panel, Campaign Overview widget will track 10 campaigns in your account.
USE THIS METRIC

CAMPAIGN ENGAGEMENT RATE

Engagement Rates of your campaigns - Opens, Clicks and Reply rates.
Description
Widget tracks over time Open, Click and Reply rates over time for 20 campaigns or one selected campaign.

Email Open Rate is the number of unique email opens relative to the total number of sent emails in the campaign.

Open Rate = Unique Opens % Emails Sent


Email Click Rate is the number of user click on email campaign links relative to the total number of sent emails in the campaign.

Click Rate = Email Link Clicks % Emails Sent


Email Reply Rate is the number of user email replies relative to the total number of sent emails in the campaign.

Reply Rate = Email Replies % Emails Sent
Tips
If you do not select a campaign in the configuration panel, Engagement Rate widget will track 10 campaigns in your account.

You can also view absolute values of Viewed, Clicked and Replied to emails in separate widgets.
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REACH

Number of emails sent by your campaigns.
Description
Widgets shows how many emails have been sent in 20 campaigns or One selected campaign.
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CAMPAIGN EMAILS OPEN

Number of open emails in your campaigns.
Description
Widgets shows how many emails have been open for 20 campaigns or One selected campaign.
Tips
You can always change presentation of these widgets to display current value (numeric view) as opposed to trending over time (line, bar, column and others).
USE THIS METRIC

CAMPAIGN EMAILS CLICKED

Number of email link clicks.
Description
Widgets tracks over time how many campaign email links have been clicked by your contacts. This metric is tracked for 20 campaigns or One selected campaign.
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CAMPAIGN EMAILS REPLIED

Total number of replies to your campaign emails.
Description
Widgets show how many times users replied to your campaign emails.
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TAGGED SUBSCRIBERS

Number of subscribers tagged over time.
Description
Displays number of tagged contacts over time. The widget displays growth in up to 5 tags selected by you or All tags.
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BOUNCES AND UNSUBS

Track bounce and unsubscribe rates for recent campaigns.
Description
Displays user bounce and unsubscribe rates for One selected or 20 latest campaigns in your ActiveCampaign account.

Bounce Rate is the rate of bounced emails relative to the total number of sent emails.

Bounce Rate = Email Bounces % Total Sent Emails


Unsubs rate is the rate of email unsubs relative to the total number of sent emails.

Unsubs Rate = Email Unsubs % Total Sent Emails
Tips
If you do not select campaigns in the configuration panel, this widget will track 10 latest campaigns in your account.

You can also view absolute values of Email Bounces and Unsubs in separate widgets.
USE THIS METRIC

Customers who use "ActiveCampaign Engagement" also installed these reports

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OCTOBOARD dashboards, templates and reports gallery: Activecampaign engagement template

ACTIVECAMPAIGN ENGAGEMENT

Campaigns, list and automation engagement metrics
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ACTIVECAMPAIGN REAL-TIME FEED

Email marketing metrics and real-time subscriptions from ActiveCampaign
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OCTOBOARD dashboards, templates and reports gallery: Mailchimp engagement template

MAILCHIMP ENGAGEMENT

Campaigns, list and automation engagement metrics
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OCTOBOARD dashboards, templates and reports gallery: Campaignmonitor performance template

CAMPAIGN MONITOR PERFORMANCE

Campaign Monitor engagement and negative actions
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OCTOBOARD dashboards, templates and reports gallery: Constantcontact performance template

CONSTANT CONTACT PERFORMANCE

Constant Contact engagement and negative actions
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OCTOBOARD dashboards, templates and reports gallery: Surveymonkey performance template

SURVEYMONKEY PERFORMANCE

Monitor response metrics, list, page and question completion.
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OCTOBOARD dashboards, templates and reports gallery: Octoboard google ads audience overview

ACTIVECAMPAIGN EMAIL MARKETING

ActiveCampaign Email Marketing dashboard template - Overview metrics
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OCTOBOARD dashboards, templates and reports gallery: Octoboard google ads audience overview

ACTIVECAMPAIGN EMAIL MARKETING TEMPLATE (REPORT)

ActiveCampaign Email Marketing report template - Overview metrics
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OCTOBOARD dashboards, templates and reports gallery: Octoboard google ads audience overview

MAILCHIMP EMAIL MARKETING DASHBOARD

ActiveCampaign Email Marketing dashboard template for clients - Overview metrics
USE THIS TEMPLATE
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OCTOBOARD dashboards, templates and reports gallery: Octoboard google ads audience overview

MAILCHIMP EMAIL MARKETING TEMPLATE FOR AGENCIES (REPORT)

MailChimp Email Marketing report template for clients - Overview metrics
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OCTOBOARD PRICING

FREELANCER
25
/month
5 Agency clients
incl. white label reporting
Unlimited users
Unlimited reports
Unlimited dashboards
Access All Integrations
White label
Available in 8 languages
-
-
-
DATA SHARING
Client portals
Custom domain
Office TV loops
Link Sharing
Zapier events
Embedded dashboards
-
-
-
SEO AUDITS AND LEAD GENERATION
NEW
SEO Audits
SEO Form Leads
SEO RANK TRACKER
NEW
50 keywords
10 keywords per client
Locations tracking
Languages tracking
Competitor domains
Every 3 days
3 years
TEAM
50
/month
10 Agency clients
incl. white label reporting
Unlimited users
Unlimited reports
Unlimited dashboards
Access All Integrations
White label
Available in 8 languages
Define PPC Markup
Data mashups
SQL Databases
Client portals
Custom domain
Office TV loops
Link Sharing
Zapier events
Embedded dashboards
Automated Insights
Email Templates
Custom Email Server
SEO Audits
SEO Form Leads
1000 keywords
100 keywords per client
Locations tracking
Languages tracking
Competitor domains
Daily crawls
3 years
AGENCY
75
/month
15
 Agency clients
+5
-5
Unlimited users
Unlimited reports
Unlimited dashboards
Access All Integrations
White label
Available in 8 languages
Define PPC Markup
Data mashups
SQL Databases
Client portals
Custom domain
Office TV loops
Link Sharing
Zapier events
Embedded dashboards
Automated Insights
Email Templates
Custom Email Server
SEO Audits
SEO Form Leads
4500 keywords
300 keywords per client
Locations tracking
Languages tracking
Competitor domains
Daily crawls
3 years
PREMIUM DATA ADD-ONS
Analytics and data export features that we will add to our platform. Currently in Beta. We will notify our clients once the add-ons have been deployed.
ECOMMERCE SUITE
Real-time online sales and SaaS subscription analytics
10
/month
500 orders
monthly sales
+500
-500
Real-time transactions
Sales, Product, Order analytics
Currency conversion
Multi-store reporting
Octoboard for Agencies
Not selected
0/month
Dashboards, Reports, Templates
Client portal, TV Loops
White label, Multi-client
SEO Audits, Automated reports
B2B Lead Generation
SEO Rank Tracker
PREMIUM DATA ADD-ONS
ECOMMERCE SUITE
Not selected
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