WordPress is a free blogging and website platform used by every 4th website owner (at least). Usage of WordPress generates a lot of interesting data that can be used for marketing and brand analysis and monitoring - by marketing agencies and individual bloggers.
Marketing agencies can use this data to send reports to clients and show the level of engagement posts generate as well as what posts work well. Tags ranking could be useful for individual bloggers while author ranking is useful for large online blogs.
Here is how you can analyze WordPress data and share it with team members and marketing agency clients automatically with Octoboard:
First, follow these steps to get WordPress data into Octoboard:
Instead of adding data and sharing it with your clients widget by widget, you can use ready-made Octoboard templates and make them part of your office dashboard or, if you are a marketing agency, send automated email reports to your clients.
Metrics in this template are focused on your WordPress content:
Monitor user actions on your website with this template:
ENGAGEMENT - Engagement is the number of actions users performed on your website after seeing your content: likes, comments and link clicks. This metric shows how well your content resonates with your audience.
Also in this template: LATEST POSTS, LATEST COMMENTS, CLICKS, LIKES, CATEGORIES, TAGS.
You can find the list of all the WordPress metrics here. Add your WordPress data to an all-in-one dashboard and combine it with metrics from Social Media, Google Analytics, finance services and much more - see the list of Octoboard dashboards, reports and templates.