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YOUTUBE DASHBOARD

Youtube video and channel popularity, engagement metrics and competition monitoring.
Octoboard data dashboard: Youtube application dashboard
Connect to and monitor your personal Youtube video channel or your company's social media activity in Youtube. Track popularity, user engagement metrics and watch your competition.
Tips
We recommend breaking down your Youtube metrics into the following areas:

  • Youtube channel and videos popularity
  • Youtube traffic sources
  • Your audience metrics (age, gender, location)
  • Competition monitoring

Youtube allows you to compare or benchmark your account popularity (number of subscribers) against your competition.
Notes
To connect to Youtube use your standard login. Octoboard only requires read-only access.
Last reviewed: 30-Aug-17
Default data range: Last 90 days
Updates: Hourly for Octoboard Premium

YOUTUBE TEMPLATES

 
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OCTOBOARD dashboards, templates and reports gallery: Youtube popularity template

YOUTUBE OVERVIEW

Youtube account popularity metrics - latest videos, watch time, total subscribers and others
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OCTOBOARD dashboards, templates and reports gallery: Youtube engagement template

YOUTUBE ENGAGEMENT

Youtube account engagement metrics - user actions and post rankings
 

YOUTUBE METRICS

Can I track my Youtube activity in real-time without logging in?
It is important to know when your audience reads and reacts to your content. Engage with your readers when you have their attention. The more timely and responsive you are the higher will be overall engagement. For active social network users, it is important to be able to check user feedback without the need to log in and out of websites. Use online dashboard to watch engagement in popular social networks without the need to constantly switch between applications.

LATEST VIDEOS

Your recent videos with Engagement metrics sorted by date.
Description
Latest videos widget sorts posts by time of creation. Most recent videos are at the top. For each video we calculate its Engagement value.

Video Engagement is calculated using the sum of weighted user actions. We applied different weightings to actions. Because comments, for example, are more "valuable" than Likes.

Video Engagement = Likes x 1 + Comments x 20 + Shares x 30

TOP VIDEOS

Your most popular videos sorted by Engagement.
Description
We use Engagement to rank your videos. Top Videos widget show content with highest engagement at the top.

Video Engagement is calculated using the sum of weighted user actions. We applied different weightings to actions. Because comments, for example, are more "valuable" than Likes.

Video Engagement = Likes x 1 + Comments x 20 + Shares x 30
Do my visitors like and interact (engage) with my Youtube content?
ENGAGEMENT shows how much people interact with the content. Factors that influence engagement include users’ comments, shares, likes, and more. This is an important metric to keep an eye on because higher consumer engagement is a sign of great content. ENGAGEMENT RATE is a metric that is used heavily in analyzing social media. Because the engagement rate is calculated relative to the number of followers a company has on social media (or number of views), the rate for both small and large companies can be compared equally.

ENGAGEMENT

Engagement metrics (user actions) tracked over a period of time.
Description
Likes, Shares, comments and favorites are displayed on the same graph.

Likes is the number of times people Like your videos. Likes are an indicator of how well your content resonates with people.

Shares is the number of times people share your content. Shares measure how much your content is amplified by those who see it.

Comments is the number of comments people make on your videos. Comments can provide insight into how people feel about your content, products or brand overall.

Favorites is the number of times people add your videos to their "Favorites". This is a measure of quality of your content.

ENGAGEMENT RATE

Your video Engagement Rate over time.
Description
Engagement shows how much people interact with the content. Factors that influence engagement include users’ comments, shares, likes, and more. This is an important metric to keep an eye on because higher engagement is a sign of great content.

Engagement = Clicks + Shares + Likes + Comments


Engagement Rate is a metric that is used heavily in analyzing social media. Because the engagement rate is calculated relative to the number of followers a company has on social media (or number of views), the rate for both small and large companies can be compared equally.

Engagement Rate = (Clicks + Shares + Likes + Comments) / Reach
Are my Youtube videos gaining popularity?
Counting FAVORITES, LIKES, SHARES, COMMENTS and trending them over time tells you how interesting or popular your content is. It could be useful to combine these metrics with Youtube ENGAGEMENT RATE.

TOTAL SUBSCRIBERS

Current number of subscribers.

WATCH TIME

Sum of all videos watch duration over time.

SUBSCRIBERS

Number of subscribers gained over time

SUBS GAINED AND LOST

Number of subscribers gained and lost over time.

TOTAL VIDEOS

Total number of videos over time.

VIEWS BY DAY

Total number of daily views over time.

TOTAL VIEWS

Total number of views.

VIEWS BY COUNTRY

Views count breakdown by country.

TRAFFIC SOURCES

Traffic sources that lead to your videos.

AGE AND GENDER

Breakdown of your audience by age and gender.

VIEW DURATION

Average video view duration.

COMMENTS

Number of comments on your videos.
Description
Comments is the number of comments people make on your videos. Comments can provide insight into how people feel about your content, products or brand overall.

FAVORITES

Video favorites over time.
Description
Favorites is the number of times people add your videos to their "Favorites". This is a measure of quality of your content.

LIKES

Video likes over time.
Description
Likes is the number of times people Like your videos. Likes are an indicator of how well your content resonates with people.

SHARES

Video shares over time.
Description
Shares is the number of times people share your content. Shares measure how much your content is amplified by those who see it.
How are my competitors doing on Youtube?
Youtube allows you to get statistics of your competitor. Use this metric to track the number of subscribers in competitor’s account over time and compare it to your own performance.

COMPETITION

YouTube subscribers in your competitor's channel.
Tips
To track competitor data please enter full URL of the competitor channel or user URL. For example: https://www.youtube.com/user/TeslaMotors.
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