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Alternative to Improvado
Paid advertising analytics platform

Why Octoboard datapipe is a good alternative to Improvado for your business

Your marketing Data Hub
Power all your marketing analytics, reporting and data warehouse systems - from data aggregation and cleaning to data visualisation and exports.
Build marketing data hub with octoboard
Business features include
 
Your marketing Data Hub
Connect PPC data sources
Clean and transform data
Export to external systems
Secure Data Warehouse access
Automated reporting
White label client portal
ChatGPT data insights
 
Build marketing data hub with octoboard

Octoboard is so much more than just a datapipe

Improvado helps you send data around. Octoboard helps you use your cloud data in a variety of ways. Generate new client leads, build SEO audits, use OpenAI and ChatGPT to send data insights and much more!
Build marketing data hub with octoboard
 
All your data in one place

Native dashboards in Octoboard

Improvado either does not show dashboards or only displays paid advertising and Google Analytics data. Octoboard has full support of business analytics reporting and dashboards natively. Use over 300 data templates to combine SEO, SEM, sales, financial data, social media insights in Octoboard natively (as well as sending it to any external system of your choice).
All your data in one place
 
Octoboard dashboards and reports

Add data portal to your website

Improvado will show the data either in an external system or at Improvado domain. With Octoboard you can enable your own powerful cloud data portal and host it on your website! From custom logos, email templates to public dashboards - Octoboard has it all. With Octoboard you can send emails and ChatGPT data insights from your server, allow your team members and clients to log in via your website and much much more. Octoboard is 100% white label. Improvado simply does not have such a variety of data sharing options.
Octoboard dashboards and reports
 
Clean and transform data

Advanced data transformations

Data transformations supported by Improvado and Octoboard are quite similar. In addition, our PPC Data Analytics add-on offers real-time currency conversions, Google Sheets data lookups as well as ability to merge Google Analytics and paid advertising data in a combined datastream. You can send any datastream to an external system or access it using our data warehouse. All Octoboard data transformation rules are available for you to modify. With Octoboard you can create custom metrics and dimensions with ease.
Clean and transform data
 
Google sheets data export add on

Advanced Google Sheets data plug-in

With Improvado you cannot send individual dataset and combined dataset to Google Sheets. Octoboard built an advanced Google Sheets plugin that you can use in your Google Sheets documents. Octoboard allows you to create custom metrics, dimensions, combine data and export it to your documents. Currencies are converted "on-the-fly". Octoboard will keep your Google Sheets data updates at all times.
Google sheets data export add on
 
Eu based marketing data warehouse

Access data in a hosted data warehouse

Improvado does not allow you to access your data in a data warehouse. With Octoboard, we will let you access the records you collected in a EU-hosted database. Feel free to connect to the data warehouse directly or point your favorite Business Intelligence tool to it. Data analytics teams love this nice Octoboard feature. Give it a try!
Eu based marketing data warehouse
 
Octoboard ecommerce analytics

No more overprised subscriptions!

Improvado charges per connection. With Octoboard you can connect as many data sources and your price will not increase. All supported connectors can be used for just €20 per month! That's right. Select PPC Data Analytics add-on during your trial and give it a go!
Octoboard ecommerce analytics

Octoboard pricing

FREELANCER
25
/month
5 Agency clients
incl. white label reporting
Unlimited users
Unlimited reports
Unlimited dashboards
Access All Integrations
White label
Available in 7 languages
-
-
-
DATA SHARING
Client portals
Custom domain
Office TV loops
Link Sharing
Zapier events
Embedded dashboards
-
-
-
SEO AUDITS AND B2B LEAD GENERATION
New
SEO Audits
SEO Form Leads
IP to Company B2B Leads
500 Leads per month
SEO RANK TRACKER
New
50 keywords
10 keywords per client
Locations tracking
Languages tracking
Competitor domains
Every 3 days
3 years
TEAM
50
/month
10 Agency clients
incl. white label reporting
Unlimited users
Unlimited reports
Unlimited dashboards
Access All Integrations
White label
Available in 7 languages
Define PPC Markup
Data mashups
SQL Databases
Client portals
Custom domain
Office TV loops
Link Sharing
Zapier events
Embedded dashboards
Open AI Data Insights
Email Templates
Custom Email Server
SEO Audits
SEO Form Leads
IP to Company B2B Leads
1000 Leads per month
1000 keywords
100 keywords per client
Locations tracking
Languages tracking
Competitor domains
Daily crawls
3 years
AGENCY
75
/month
15
 Agency clients
+5
-5
Unlimited users
Unlimited reports
Unlimited dashboards
Access All Integrations
White label
Available in 7 languages
Define PPC Markup
Data mashups
SQL Databases
Client portals
Custom domain
Office TV loops
Link Sharing
Zapier events
Embedded dashboards
Open AI Data Insights
Email Templates
Custom Email Server
SEO Audits
SEO Form Leads
IP to Company B2B Leads
1500 Leads per month
4500 keywords
300 keywords per client
Locations tracking
Languages tracking
Competitor domains
Daily crawls
3 years
OCTOBOARD ADD-ONS
Advanced data and analytics add-ons can be purchased independently of the core products. Use SELECT buttons to add them to your subscription.
ECOMMERCE SUITE
Real-time online sales and SaaS subscription analytics
12
/month
500 orders
monthly sales
+500
-500
Real-time transactions and shopping cart analytics
Powerful customer segmentation
Sales, Product, Order analytics
Currency conversion
PPC ANALYTICS
Cross-channel paid advertising and Google Analytics data
20
/month
€10,000 ad spend
monthly ad spend
+€10,000
-€10,000
Multi-channel analytics with custom metrics and dimensions
Data transformation
Currency conversion
Multi-channel reporting
GOOGLE SHEETS
Export paid advertising data to Google Sheets
15
/month
100 queries
queries per day
+100
-100
Includes Google Analytics and all paid advertising integrations
Scheduled queries
Automated updates
Multi-channel reporting
Octoboard for Agencies
Not selected
0/month
Dashboards, Reports, Templates
Client portal, TV Loops
White label, Multi-client
SEO Audits, Automated reports
B2B Lead Generation
SEO Rank Tracker
OCTOBOARD ADD-ONS
ECOMMERCE SUITE
Not selected
0/month
PPC ANALYTICS
Not selected
0/month
GOOGLE SHEETS
Not selected
0/month
TOTAL
0/monthbilled at€0€0/year
Monthly
Yearly (save 30%)
No contract obligations — cancel any time.
No credit card required — simply login and access data.
Change your plan — upgrade as you scale.
Get a discount — purchase our yearly subscription.
Need bigger a plan — contact us, we will look after you.
Join 18.000+ businesses that use Octoboard today!
Cross-channel SEO & PPC reports
TRY OCTOBOARD FOR FREE