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Improvado helps you send data around. Octoboard helps you use your cloud data in a variety of ways. Generate new client leads, build SEO audits, use OpenAI and ChatGPT to send data insights and much more!

Improvado either does not show dashboards or only displays paid advertising and Google Analytics data. Octoboard has full support of business analytics reporting and dashboards natively. Use over 300 data templates to combine SEO, SEM, sales, financial data, social media insights in Octoboard natively (as well as sending it to any external system of your choice).

Improvado will show the data either in an external system or at Improvado domain. With Octoboard you can enable your own powerful cloud data portal and host it on your website! From custom logos, email templates to public dashboards - Octoboard has it all. With Octoboard you can send emails and ChatGPT data insights from your server, allow your team members and clients to log in via your website and much much more. Octoboard is 100% white label. Improvado simply does not have such a variety of data sharing options.

Data transformations supported by Improvado and Octoboard are quite similar. In addition, our PPC Data Analytics add-on offers real-time currency conversions, Google Sheets data lookups as well as ability to merge Google Analytics and paid advertising data in a combined datastream. You can send any datastream to an external system or access it using our data warehouse. All Octoboard data transformation rules are available for you to modify. With Octoboard you can create custom metrics and dimensions with ease.

With Improvado you cannot send individual dataset and combined dataset to Google Sheets. Octoboard built an advanced Google Sheets plugin that you can use in your Google Sheets documents. Octoboard allows you to create custom metrics, dimensions, combine data and export it to your documents. Currencies are converted "on-the-fly". Octoboard will keep your Google Sheets data updates at all times.

Improvado does not allow you to access your data in a data warehouse. With Octoboard, we will let you access the records you collected in a EU-hosted database. Feel free to connect to the data warehouse directly or point your favorite Business Intelligence tool to it. Data analytics teams love this nice Octoboard feature. Give it a try!

Improvado charges per connection. With Octoboard you can connect as many data sources and your price will not increase. All supported connectors can be used for just €20 per month! That's right. Select PPC Data Analytics add-on during your trial and give it a go!