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HOME / REPORTS / LINKEDIN SOCIAL MEDIA DASHBOARD TEMPLATE

LINKEDIN SOCIAL MEDIA DASHBOARD TEMPLATE

LinkedIn Social Media dashboard template for Marketing Agencies

Template for generated report: Linkedin template for online marketing dashboards
LinkedIn Social Media template designed for online marketing dashboards and office TV displays. It contains LinkedIn feeds and engagement metrics for each post as well as combined LinkedIn analytics. This template can be used as White Label. You can upload your logo or logos of your clients and remove references to Octoboard.

When using this template it is important to realize that LinkedIn does not report some of the Engagement metrics historically. To work around this limitation, Octoboard analyses user engagement actions for every post (last 200 posts used) and builds trends over time. When you first load this template, data will be shown for the last day, plus LinkedIn posts. As you use Octoboard, more data will be added and the dashboard will show more metrics and trends over time.

Main LinkedIn metrics covered by this dashboard are:

  • Recent posts and Reach
  • User actions: Clicks, Likes
  • Follower breakdowns by country, industry, job function

This template is part of Octoboard Social Media reporting tool, Octoboard PPC reporting tool for Agencies, Octoboard SEO reporting tool for Agencies and Octoboard client reporting software for marketing agencies
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Last reviewed:
6-Aug-19
Default range:
90 days
Updates:
Hourly for premium plans

"LINKEDIN SOCIAL MEDIA DASHBOARD TEMPLATE" METRICS

LATEST POSTS

Most recent company posts on your LinkedIn page sorted by date (latest at the top).
Description
We use Engagement to rank your Linkedin content. Latest Posts widget sorts posts by time of creation. Most recent posts are at the top.

Post Engagement is calculated using the sum of weighted user actions. We applied different weightings to actions. Because comments, for example, are more valuable than Likes.

Post Engagement = Likes x 1 + Comments x 20 + Shares x 30


Last 50 company updates (posts) will be used to calculate top posts and display post data.
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CLICKS

Number of clicks on your LinkedIn company page.
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LIKES

Likes received by your LinkedIn company page audience.
Description
Likes is the number of times people Like your videos. Likes are an indicator of how well your content resonates with people.
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IMPRESSIONS

Your company update impressions over time.
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FOLLOWERS

View the total number of Company Followers.
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FOLLOWERS BY COMPANY SIZE

Your followers broken down by company size.
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FOLLOWERS BY LOCATION

Your followers broken down by countries.
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FOLLOWERS BY JOB FUNCTIONS

Your followers broken down by job functions.
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FOLLOWERS BY INDUSTRY

Your followers broken down by industry.
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FOLLOWERS BY SENIORITY

Your followers broken down by seniority.
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FACEBOOK OVERVIEW

Key Facebook metrics for Social Media marketing dashboard.
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FACEBOOK AUDIENCE

Facebook metrics for audience monitoring and analysis.
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FACEBOOK REACH

Group of Facebook metrics covering content and reach (paid, organic, viral).
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TWITTER ENGAGEMENT

Twitter engagement metrics - user actions and rates
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INSTAGRAM ENGAGEMENT - BETA

Instagram account engagement metrics - user actions and post rankings
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LINKEDIN ENGAGEMENT

LinkedIn engagement metrics and user actions.
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YOUTUBE OVERVIEW

Youtube account popularity metrics - latest videos, watch time, total subscribers and others
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YOUTUBE ENGAGEMENT

Youtube account engagement metrics - user actions and post rankings
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