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Use Octoboard templates to send automated reports to your customers and build online marketing and business performance dashboards.
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HOME / REPORTS / LINKEDIN ADS PPC TEMPLATE (REPORT)

LINKEDIN ADS PPC TEMPLATE (REPORT)

LinkedIn Ads PPC report template for clients - Overview

Template for generated report: Linkedin ads ppc automated ppc report for agencies
This LinkedIn Ads template is used by Marketing agencies to report on paid advertising on LinkedIn. The template is designed for PDF reports. A similar template for online dashboards is available here: LinkedIn Ads PPC template for online dashboards.

This online dashboard covers the following key metric groups:

  • Campaign performance - Clicks, Click-Through Rate
  • LinkedIn PPC spend

You can combine this template with data from other PPC platforms. The following integrations have been added by Octoboard and are available in TV loops, public online dashboard displays and printed PDF documents: Facebook Ads, Google Ads (Adwords),Bing Ads, LinkedIn Ads.


This template is part of Octoboard Social Media reporting tool, Octoboard PPC reporting tool for Agencies, Octoboard SEO reporting tool for Agencies and Octoboard client reporting software for marketing agencies
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Last reviewed:
7-Oct-21
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"LINKEDIN ADS PPC TEMPLATE (REPORT)" METRICS

CAMPAIGNS

Ad campaigns ranked by impressions.
Description
LinkedIn ads campaigns with impressions, clicks and cost. Campaigns are ranked by impressions.
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IMPRESSIONS

Number of times your page activity is displayed to your audience tracked over time.
Description
Impressions is the number of times a post from your Page is displayed. People may see multiple impressions of the same post. For example, if someone sees a Page update in News Feed and then sees that same update when a friend shares it that would count as 2 impressions.
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CLICKS

Total clicks over time.
Description
Shows number of times potential clients clicked on your ads over time.
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CTR

Ads Click-Through Rate over time.
Description
Click-Through Rate (CTR) is the ratio of ad clicks relative to Impressions

CTR = Total Ad Clicks % Impressions
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COST

Bing Ads spend per period
Description
Total amount you spent on Bing ads in an aggregation period.
USE THIS METRIC

CPC

Cost per Click (CPC) tracked over time.
Description
Cost per Click (CPC) tells you how much you per Facebook Ad click. CPC shows how much, on average, each link click costs you. CPC is a metric used in the online advertising industry for benchmarking ad efficiency and performance.

The metric is calculated as the total amount spent divided by link clicks.

CPC = Facebook Ads Spend / Ad Clicks
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FACEBOOK ADS PPC

Facebook Ads cost and effectiveness
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GOOGLE ADS PPC DASHBOARD

Google Ads template for PPC dashboard: reach, ctr, cost.
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OCTOBOARD dashboards, templates and reports gallery: Octoboard google adwords performance report

GOOGLE ADS PPC OVERVIEW (REPORT)

Google Ads template for PPC report: reach, ctr, cost.
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OCTOBOARD dashboards, templates and reports gallery: Octoboard google ads audience overview

GOOGLE ADS PPC TEMPLATE - AUDIENCE

Google Ads PPC template for dashboard - performance by audience
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GOOGLE ADS PPC TEMPLATE - COST

Google Ads PPC template for dashboard - PPC reach and cost
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OCTOBOARD dashboards, templates and reports gallery: Bing ads ppc dashboard for marketing agencies

BING ADS PPC DASHBOARD TEMPLATE

Bing Ads PPC dashboard - overview and PPC performance metrics
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OCTOBOARD dashboards, templates and reports gallery: White label bing ads automated ppc report

BING ADS PPC REPORT TEMPLATE (REPORT)

Bing Ads PPC report - overview and PPC performance metrics
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OCTOBOARD dashboards, templates and reports gallery: Facebook ads performance metrics template

FACEBOOK ADS PERFORMANCE (REPORT)

Facebook Ads template for PPC performance - automated report
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OCTOBOARD dashboards, templates and reports gallery: Facebook ads spend reporting template

FACEBOOK ADS SPEND (REPORT)

Facebook Ads template for PPC spend - automated report
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OCTOBOARD dashboards, templates and reports gallery: Adroll performance dashboard

ADROLL PERFORMANCE DASHBOARD

AdRoll performance overview
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OCTOBOARD dashboards, templates and reports gallery: Adroll metrics dashboard

ADROLL METRICS DASHBOARD

AdRoll key retargeting metrics (cost, reach, ROAS)
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OCTOBOARD dashboards, templates and reports gallery: Adroll video dashboard

ADROLL VIDEO METRICS DASHBOARD

AdRoll video metrics (video plays, reach)
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OCTOBOARD dashboards, templates and reports gallery: Adroll performance report

ADROLL PERFORMANCE TEMPLATE (REPORT)

AdRoll performance report
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ADROLL METRICS TEMPLATE (REPORT)

AdRoll report - key retargeting metrics (cost, reach, ROAS)
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OCTOBOARD dashboards, templates and reports gallery: Adroll video report

ADROLL VIDEO METRICS TEMPLATE (REPORT)

AdRoll report - video metrics (video plays, reach)
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FREELANCER
25
/month
5 Agency clients
incl. white label reporting
Unlimited users
Unlimited reports
Unlimited dashboards
Access All Integrations
White label
Available in 8 languages
-
-
-
DATA SHARING
Client portals
Custom domain
Office TV loops
Link Sharing
Zapier events
Embedded dashboards
-
-
-
SEO AUDITS AND LEAD GENERATION
NEW
SEO Audits
SEO Form Leads
SEO RANK TRACKER
NEW
50 keywords
10 keywords per client
Locations tracking
Languages tracking
Competitor domains
Every 3 days
3 years
TEAM
50
/month
10 Agency clients
incl. white label reporting
Unlimited users
Unlimited reports
Unlimited dashboards
Access All Integrations
White label
Available in 8 languages
Define PPC Markup
Data mashups
SQL Databases
Client portals
Custom domain
Office TV loops
Link Sharing
Zapier events
Embedded dashboards
Automated Insights
Email Templates
Custom Email Server
SEO Audits
SEO Form Leads
1000 keywords
100 keywords per client
Locations tracking
Languages tracking
Competitor domains
Daily crawls
3 years
AGENCY
75
/month
15
 Agency clients
+5
-5
Unlimited users
Unlimited reports
Unlimited dashboards
Access All Integrations
White label
Available in 8 languages
Define PPC Markup
Data mashups
SQL Databases
Client portals
Custom domain
Office TV loops
Link Sharing
Zapier events
Embedded dashboards
Automated Insights
Email Templates
Custom Email Server
SEO Audits
SEO Form Leads
4500 keywords
300 keywords per client
Locations tracking
Languages tracking
Competitor domains
Daily crawls
3 years
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