offers retargeting software to online marketers. Octoboard platform integrates with AdRoll API and offers clients over 140 data visualisations (graphs, charts, tables) that cover AdRoll performance.
Marketing agencies and marketing departments use AdRoll metrics from Octoboard to create automated clients reports and include retargeting data in client portals. 6 templates are available for AdRoll users - 3 for report generation and 3 for online dashboards and office TVs.
All reports are fully customizable with drag-and-drop features to allow for easy widget configurability.
AdRoll available metrics are included in the list below. They are grouped in the following main categories:
- Performance - key metrics for marketing agencies and teams
- Paid advertising metrics including ad views, clicks, revenue and ROAS
- Video metrics including video plays, cost and ROAS