Twitter social media report: reach and engagement metrics.
Twitter social media template for automated marketing reports is designed for marketing agencies and internal marketing departments for sharing key Twitter reach and engagement metrics based on content postes in business Twitter accounts.
Twitter engagement metrics include likes, shares and mentions. As Twitter does not report historical data for those KPIs, Octoboard calculates them by analysing previous 200 tweets. Over time data will be accumulated by our platform and you will start seeing trends. The longer you have Octoboard connected to your Twitter account, the more data you will have available for display on your online or office TV dashboards.