LinkedIn Ads PPC report template for clients - Overview
This LinkedIn Ads template is used by Marketing agencies to report on paid advertising on LinkedIn. The template is designed for PDF reports. A similar template for online dashboards is available here: LinkedIn Ads PPC template for online dashboards.
This online dashboard covers the following key metric groups:
Campaign performance - Clicks, Click-Through Rate
LinkedIn PPC spend
You can combine this template with data from other PPC platforms. The following integrations have been added by Octoboard and are available in TV loops, public online dashboard displays and printed PDF documents: Facebook Ads, Google Ads (Adwords),Bing Ads, LinkedIn Ads.
LinkedIn ads campaigns with impressions, clicks and cost. Campaigns are ranked by impressions.
USE ESTA MÉTRICA
IMPRESIONES
Number of impressions over time
Descripción
Total number of times people saw your LinkedIn ads.
USE ESTA MÉTRICA
CLICS
Clicks received by your ads
Descripción
Total number of clicks on your LinkedIn ads.
USE ESTA MÉTRICA
PROPORCIÓN DE CLICS (CTR)
Your LinkedIn ads click-through ratio
Descripción
Click-through ratio tells you how often people click on your ads and visit your site after viewing your ads. It is calculated by dividing click count by the impression count.
CTR = Clicks / Impressions
USE ESTA MÉTRICA
COSTO
LinkedIn Ads spend per period
Descripción
Total amount you spent on LinkedIn ads in an aggregation period.
USE ESTA MÉTRICA
CPC
Cost per click
Descripción
Cost per ad click over a period of time.
USE ESTA MÉTRICA
Quienes usan "LinkedIn Ads PPC template (Report)" también instalaron estos informes