LinkedIn Ads PPC dashboard template for clients - Overview
This is LinkedIn Ads template used by Marketing agencies and startups to display performance of paid advertising on LinkedIn. The template is designed for online dashboards. A similar template for automated marketing reports is available here: LinkedIn Ads PPC template for PDF reports.
This online dashboard covers the following key metric groups:
Campaign performance - Clicks, Click-Through Rate
LinkedIn PPC spend
You can combine this template with data from other PPC platforms. The following integrations have been added by Octoboard and are available in TV loops, public online dashboard displays and printed PDF documents: Facebook Ads, Google Ads (Adwords),Bing Ads, LinkedIn Ads.
LinkedIn ads campaigns with impressions, clicks and cost. Campaigns are ranked by impressions.
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IMPRESIONES
Number of impressions over time
Descripción
Total number of times people saw your LinkedIn ads.
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CLICS
Clicks received by your ads
Descripción
Total number of clicks on your LinkedIn ads.
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PROPORCIÓN DE CLICS (CTR)
Your LinkedIn ads click-through ratio
Descripción
Click-through ratio tells you how often people click on your ads and visit your site after viewing your ads. It is calculated by dividing click count by the impression count.
CTR = Clicks / Impressions
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COSTO
LinkedIn Ads spend per period
Descripción
Total amount you spent on LinkedIn ads in an aggregation period.
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COSTO TOTAL
Total LinkedIn Ads spend
Descripción
Total amount you spent on impressions, clicks and conversions from LinkedIn ads.
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CPC
Cost per click
Descripción
Cost per ad click over a period of time.
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