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YOUTUBE VIDEO (GOOGLE ADS) DASHBOARD
Youtube Ads video metrics (video plays, reach)
Key paid advertising PPC metrics for Youtube Ads combined in this report template. Designed by Octoboard to display ad campaign and ad group performance in automated client reports.
"YOUTUBE VIDEO (GOOGLE ADS) DASHBOARD" MESSGRÖSSEN
IMPRESSIONEN UND KLICKS
Ad Impression, Clicks and Click-Through Rate over time.
Beschreibung
Impressions is the number of times your ads have been displayed to your audience.
Clicks is the number of times users clicked on your Google ads.
Click-Through Rate (CTR) is the ratio of ad clicks relative to Impressions
CTR = Total Ad Clicks % Impressions
Tipps
Select ad account, ad campaign or an individual ad in the widget configuration screen.
DIESE METRIK VERWENDEN
KOSTEN-ÜBERSICHT
Ad Cost, Cost Per Click and Cost Per Transaction over time.
Beschreibung
Ad Cost is the total spend on your Ads and Campaigns.
Cost Per Click (CPC) - Ads spend divided by ad clicks.
CPC = Ads Spend / Ad Clicks
Cost Per Transaction - Ads spend divided by number of transactions.
Cost Per Action = Ads spend / Number of Transactions
DIESE METRIK VERWENDEN
UMSATZ
Ad conversion value over time.
DIESE METRIK VERWENDEN
VIDEO-ANSICHTEN
The number of times your video ads were viewed.
DIESE METRIK VERWENDEN
VIDEO-ANSICHTSRATE
The number of views your TrueView video ad receives divided by its number of impressions.
Beschreibung
The number of views your TrueView video ad receives divided by its number of impressions, including thumbnail impressions for TrueView in-display ads.
DIESE METRIK VERWENDEN
DURCHSCHAUEN-KONVERTIERUNGEN
The total number of view-through conversions.
Beschreibung
The total number of view-through conversions. These happen when a customer sees a Display network ad, then later completes a conversion on your site without interacting with (e.g. clicking on) another ad.
DIESE METRIK VERWENDEN
100 % WIEDERGABEGESCHWINDIGKEIT
Percentage of impressions where the viewer watched all of your video.
DIESE METRIK VERWENDEN
25 % WIEDERGABEGESCHWINDIGKEIT
Percentage of impressions where the viewer watched 25% of your video.
DIESE METRIK VERWENDEN
50% WIEDERGABEGESCHWINDIGKEIT
Percentage of impressions where the viewer watched 50% of your video.
DIESE METRIK VERWENDEN
75% WIEDERGABEGESCHWINDIGKEIT
Percentage of impressions where the viewer watched 75% of your video.
DIESE METRIK VERWENDEN
VIDEOKAMPAGNE-LEISTUNG
Key video performance metrics for selected campaigns.
DIESE METRIK VERWENDEN
Kunden, die "Youtube video (Google ads) dashboard" benutzen, haben auch diese Berichte installiert
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