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STRIPE DASHBOARD

Online revenue, customer growth, pricing analysis and latest transactions from Stripe.

Octoboard data dashboard: Stripe application dashboard
Stripe is a US technology company that allows individuals and businesses to accept online payments payments. Now operating in over 25 countries, it was founded by Patrick and John Collison in 2010. Both from Limerick, aged 18 and 20 at the time, Collison brothers are now worth over a billion dollars each.

Stripe has a great set of metrics covering recurring revenue, subscription rates, subscriber growth and more.

Octoboard for Stripe should be used by any company to monitor financial health of the business, analyze customer growth and churn and work on pricing strategy.
Tips
CEO, CTO, management board and product teams should use Stripe dashboards. We break down metrics into the following areas:

  • Revenue - recurring and by product
  • Subscription plans analysis
  • Customer growth and churn
  • Fees and charges
  • Upgrades, downgrades
  • Latest transactions and failure causes

Depending on how open your company is about it's revenue figures, you may decide to create different dashboards for different teams - such as Management, Product Team, Engineering.

In Octoboard you can define different groups of users and allow or deny user access based on their function.
Notes
Use your standard Stripe login to start collecting data. Specify account to report on (if you have multiple accounts in Stripe).

Octoboard only requires read-only access.
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Last reviewed:
19-Feb-20
Default range:
90 days
Updates:
Hourly for premium plans

STRIPE TEMPLATES

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OCTOBOARD dashboards, templates and reports gallery: Stripe business finance metrics dashboard

STRIPE REVENUE METRICS

Revenue, plan rankings, fees and upgrades
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OCTOBOARD dashboards, templates and reports gallery: Real time website visitors leads purchases dashboard

REAL-TIME TRAFFIC, EMAIL, PAYMENTS

Live website traffic, ActiveCampaign and Stripe events
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OCTOBOARD dashboards, templates and reports gallery: Real time stripe payments dashboard

REAL-TIME STRIPE PAYMENTS

Live Stripe payment events
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STRIPE METRICS

RECURRING REVENUE

Monthly recurring revenue over time.
Description
Total monthly recurring revenue tracked over time.
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Do customers see value in my products? Am I paying too much to win customers?
Customer growth is an indication of how valuable your products are. If you have a steady increase in customer base, you are on the right track. Keep watching New Customers and and learn from insights. Combine this information with Average Revenue Per Customer (ARPU) figures to understand how much you should spend on customer acquisition.

CUSTOMERS

Total and new customers tracked over time.
Description
This widget combines graphs that show your total customer growth and new customers (or customer acquisition).
Tips
Whoever has most customers - wins!


Keen an eye or your customer numbers downgrades and revenue figures. A solid grasp of your financial situation at any point in time is a must for any business owner, CEO or CFO.
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TOTAL CUSTOMERS

Total number of customers over time.
Description
Total number of all your customers (plan subscribers or product purchasers) tracked over time.
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NEW CUSTOMERS

New customers over time.
Description
This graph monitors your customer acquisition dynamics. New customers are counted and displayed on a time graph.
Tips
Remember, you can always change presentation of widgets from historic or trending view (line, bar, area graph) to numeric value (current value with a delta or target).
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REAL-TIME STRIPE EVENTS

Live Stripe events
Description
This is real-time widget. It is available in Business product (not available in Agencies), starting from plan TEAMS.
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REAL-TIME STRIPE FEED

Live Stripe feed
Description
This is real-time widget. It is available in Business product (not available in Agencies), starting from plan TEAMS.
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