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ALEXA DASHBOARD

Web traffic reporting metrics from Alexa.

Alexa Internet, Inc. is a California-based company that provides commercial web traffic data and analytics. It is a wholly owned subsidiary of Amazon.com.

Alexa toolbar collects data on browsing behavior and transmits it to the Alexa website, where data is stored and analyzed. This is the basis for the company's web traffic reporting. According to its website, Alexa provides traffic data, global rankings, and other information on 30 million websites. As of 2015, its website has been visited by over 6.5 million people monthly.
Tips
You can report web traffic metrics for any domain (not just yours). Make sure you specify domain in widget configuration panel of Alexa dashboard.
Notes
To start collecting your Alexa ranking, enter your Alexa AWS login details.
Last reviewed: 5-Jun-17
Default data range: Last 90 days
Updates: Real-time for Octoboard Premium

ALEXA METRICS

OCTOBOARD metrics type icon: Chart line

ALEXA RANK

Alexa traffic rank over time.
Description
The basis for Alexa Traffic rank is Alexa toolbar. It collects data on browsing behavior and transmits it to the Alexa website, where data is stored and analyzed.
OCTOBOARD metrics type icon: Chart area

DAILY VIEWS

Daily page views for your site.
OCTOBOARD metrics type icon: Chart area

DAILY VISITORS

Number of people visiting your site.
OCTOBOARD metrics type icon: Chart area

VIEWS PER VISITOR

Page views per visitor session.
Description
Number of pages visited by people during one session.
OCTOBOARD metrics type icon: Chart line

BOUCE RATE

Daily bounce rate.
Description
Bounce rate is the percentage of sessions in which the person left the property from the first page.

Alexa reporting may differ from Google Analytics.
OCTOBOARD metrics type icon: Chart line

TIME ON SITE

Average time spent on site.
Description
Average user session duration (time from first interaction with your site pages until last page request).
OCTOBOARD metrics type icon: Chart area

SEARCH VISITS

Number of visits as a result of search engine query.
Description
Number of times your site was visited after a search engine query (Google, Bing, Yandex and others).
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