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ALEXA DASHBOARD

Web traffic reporting metrics from Alexa.
Octoboard data dashboard: Alexa application dashboard
Alexa Internet, Inc. is a California-based company that provides commercial web traffic data and analytics. It is a wholly owned subsidiary of Amazon.com.

Alexa toolbar collects data on browsing behavior and transmits it to the Alexa website, where data is stored and analyzed. This is the basis for the company's web traffic reporting. According to its website, Alexa provides traffic data, global rankings, and other information on 30 million websites. As of 2015, its website has been visited by over 6.5 million people monthly.
Tips
You can report web traffic metrics for any domain (not just yours). Make sure you specify domain in widget configuration panel of Alexa dashboard.
Notes
To connect to Alexa:

1. Log in with your AWS Alexa account
2. Open your AWS Management Console
3. Select Security Credentials from the top menu
4. Copy Access Key ID and Secret Access Key

Please note that Alexa reports data from 2 days ago and earlier.
Last reviewed: 4-Jul-17
Default data range: Last 90 days
Updates: Hourly for Octoboard Premium

ALEXA METRICS

OCTOBOARD metrics type icon: Chart number

ALEXA RANK

Alexa traffic rank over time.
Description
The basis for Alexa Traffic rank is Alexa toolbar. It collects data on browsing behavior and transmits it to the Alexa website, where data is stored and analyzed.
Tips
Alexa reports data for sites with at least some traffic. For web sites with ranking below 2.000.000, metrics will not be returned.

2.000.000 is a reasonable threshold in our view. If your widgets show "No data" warning, keep working on your SEO and you should start seeing your metrics soon.
OCTOBOARD metrics type icon: Chart number

PAGE VIEWS

Daily page views per million of users.
OCTOBOARD metrics type icon: Chart number

ALEXA REACH

Alexa reach over time.
OCTOBOARD metrics type icon: Chart number

VIEWS PER VISITOR

Page views per visitor session.
Description
Number of pages visited by people during one session.
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