Big data is not about the data!
That’s what Gary King said, claiming that raw data can only tell you this much. It’s all about the analytics. But how do you get from raw data to analytics? Let’s look at Social Media and VK Analytics in particular.
Vkontakte (or VK) is the largest European Social Network. With its 410 million users, it can be a gold mine for your Social Media efforts.
But how do you leverage data from your VK metrics to create a smart and efficient VK account? To do so, you have to start spotting insights.
The quickest way to get to them is to look at metrics in the context of a practical question.
The cherry on the top is that VK also allows you to perform Competition Monitoring.
Start with these questions and ask them daily to build a smarter and more efficient VK presence:
- Is my VK profile/community gaining popularity?
- Do my visitors like and interact (engage) with my VK content?
- Can I track my VK posts’ popularity and audience feedback in real-time?
- What are my competitors doing in VK?
Here’s our VK Metrics Guide on Slideshare:
Go to our Slideshare page to download, like and share this presentation. You’ll find various guides on leveraging your Digital Marketing Analytics for Smarter Marketing.
Here’s our VK Metrics Guide on YouTube:
Subscribe to our YouTube channel for even more videos, guides and How-Tos to enhance your Digital Marketing Performance! Let us know what you think by comments and likes!
Here’s our VK Metrics Guide in PDF:
If you’re more of reader rather than visual, do take a look at our pdf. Give it a read and download it for FREE! You can save it on your desktop and pull it anytime you have a question on VK Analytics.
Now what’s left is to monitor your VK analytics daily and see what story your metrics are telling you.
Make sure you don’t waste too much time tracking analytics. Instead, set up your Social Media Dashboard! Log in once and let the dashboard do all the tracking! Did we mention, it’s FREE?