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USING DATA is the Key to Your Blog's Success

USING DATA is the Key to Your Blog’s Success

When you think about that secret ingredient to any blog’s success, what pops up to your mind? Looking at the first page of Google search for “blogging success” you will get tips and tricks on:

  • Choosing blog topics
  • Design and user experience
  • Blog, posts and domain name
  • Social Media presence
  • Hosting platforms

And they are all important areas for sure. But few bloggers it seems are willing to give away one of the real success factors – DATA.

So what data is available for bloggers to learn from, how do we get it and what can we do with it? Before we answer it, remember the following:

Big data is not about the data!

It really is about analytics or how you interpret numbers and get insights – valuable pieces of information that tell you something new, something valuable, something that makes you smarter! It is also about USING THE DATA. Now that can be a big challenge!

Octoboard - Explore your Data

Selecting right information from thousands of pieces and making sure it is easily accessible is very time-consuming task that sometimes requires a degree in computer science (yes, it does!). Fortunately, there is a solution for an average blogger.

We have a way to select useful data and give you access in just 1 minute.

Just remember this as you read this post. If you get to the very end you will have all the important data for your blog and in one place ready to access and learn from.

What data points should you look at? Where do you get them from?

There are a couple of areas that play a key role in your blog’s success:

  • Analytics from the blog itself (audience, behaviour)
  • Web Analytics (SEO)
  • Engagement Signals
  • Outreach
  • Competitor Analysis

Let’s go through each of them.
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Google AdWords Dashboard Octoboard

Google AdWords Dashboard Released

We are thrilled to introduce you to our new Google AdWords Dashboard! We are here to make Paid Advertising monitoring transparent and easy for you!

Your journey to Google AdWords success doesn’t stop once you master the art of creating a compelling Google ad. Are you getting any return on your investment? Are you setting up the right advertising budget? What’s the weakest link of your AdWords campaign? To find answers, we suggest that you set up our Google AdWords Dashboard.

Why use Octoboard for Google AdWords?

The main issue at hand is your ads performance. It’s easy to get overloaded with various metrics Google itself offers you. We at Octoboard decided to simplify things by collecting the most important, interesting, relevant data and show it to you without unnecessary clutter. These are some of the areas that we have covered:

Google AdWords Cost per Click Octoboard

  • Octoboard offers a concise way to track your individual ads/campaigns. You can keep track of all the relevant metrics from one dashboard. No more scrolling and tab opening.
  • We visualise your Google ads Cost, Reach, Performance, ROI with minimum effort on your part. Just keep tracking changes over a time period and watch out to spot trends!
  • If you are new to Google advertising, our templates will help you get the right metrics for your individual goals. If you are a confident advertiser, it is still handy to set up a template – use it as the basis for your dashboard and tailor it to your needs!

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Dashboards for Bloggers Octoboard - WordPress, Disqus, Twitter Search, Google News, RSS

Dashboards for Bloggers Released

Dear bloggers, it’s time that we made your job easier with the release of our Dashboards for Bloggers. This time we are integrating with WordPress, Disqus, Twitter Search, Google News and RSS feed to bring you all the analytics for fruitful blogging!

WordPress is the leading blogging platform across the web. And we are thrilled to announce that now you can measure your WP blog’s Performance with Octoboard. We support both those who host their blogs on WordPress.com and those who have their own server with WordPress.org.

Contemporary blogging is not for simply posting and sharing experiences anymore. There’s a whole science behind it. Science requires numbers. Having all the numbers within one dashboard makes your blogging consistent, strategic and results-oriented. An aspiring or an experienced blogger, you certainly need analytics to see whether what you’re doing is the way to go. However, the range of data is quite extensive, so what you really need is to have all the numbers accessible from within one place. So, our dashboards for bloggers is your answer!

Why use Octoboard for Successful Blogging?

  • We value your time! Being a blogger requires constant writing, managing and staying-on-top-of-things skills. Our dashboard will help you track your blog’s performance and monitor relevant industry news/updates from one place.
  • We provide you with real-time data and measurement of your efficiency. Being timely is the key factor of your blogging success. Answer your comments on time, spot a buzzing topic before it turns into a trivia, and check where your competitors are going before they get there. The dashboard is your “right hand”!
  • It’s easy to get lost among all those metrics and measurements of your success. There’s no need to reinvent the wheel! Just take one of our templates, we have included all key metrics there. But if you feel like adding or changing anything – you can do that with minimal effort.

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