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How to add Instagram data to a Marketing Agency report

How to add Instagram data to a Marketing Agency report

Marketing Agencies use Instagram for promotion excessively as it’s a great place for businesses to find customers. Instagram campaigns are a big part of online marketing and its importance is increasing. Growing marketing channels are great for promoting but it comes at a cost for Marketing Agencies. How to manage all the data that comes from web analytics, social media and, on top of that, how to make create useful reports for clients who want to see marketing campaign results?

Octoboard helps Marketing Agencies save time automating these tedious tasks. Automated reports from Octoboard are very easy to set up and send regularly. Marketing Agencies can analyze Instagram data and other metrics on dashboards, share them with clients and send scheduled reports which take no more than 5 minutes to generate. It is a useful tool for busy marketers who value their time.

Now let’s see what metrics you can monitor with Octoboard, how to set up a dashboard, a template and a report.

Instagram data to keep track

FOLLOWERS and FOLLOWING metrics.

To monitor and increase your Reach, it is very important to track these metrics. Also, Instagram allows you to see your clients’ competitors data (just press “Configure” on the widget to configure competitors). You can decide what to share with your clients and when. With Octoboard you can send reports automatically or use a mandatory “Approval” stage. Marketing teams use approvals to validate what goes out to clients.

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How to use Twitter data in reports and dashboards for Marketing Agencies

How to use Twitter data in reports and dashboards for Marketing Agencies

Generating automated Twitter reach and engagement reports for clients is one of the most requested features by Marketing Agencies. Here is how Octoboard helps agencies save time by adding Twitter to scheduled client reports.

You do not need to collect data yourself. Octoboard will connect to Twitter, collect and update marketing metrics hourly. You can analyze Twitter metrics in dashboards and share them with your clients. To create a scheduled report you only need to select one of the preconfigured Twitter templates and click “Send”.

Essential Twitter data metrics to monitor

Twitter’s audience is extremely versatile. Marketing campaigns should be targeting specific audiences. Social Media Marketing is all about reaching the right people with the right content. Octoboard gives Marketing Agencies Twitter insights covering user accounts, audience and competitors. You can either add metrics one-by-one or use our ready-made Twitter Engagement template (see below).

Twitter metrics can be divided into 4 main groups:

  1. Account popularity and audience feedback

Twitter account popularity

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How to add SurveyMonkey data to Marketing Agency client report

How to add SurveyMonkey data to Marketing Agency client report

SurveyMonkey produces a lot of useful data. It provides free customizable surveys and a set of features that help get insights from answers to surveys and online polls. Marketing Agencies use this tool as part of promotional campaigns for their clients.

But the agencies also have to provide clients with reports that show what work is done with the help of SurveyMonkey, and what results the campaign achieved. That is where Marketing Agencies need SurveyMonkey reports.

Creating client reports is a big part of job of any marketer. It takes a lot of time. Octoboard helps Marketing Agencies manage thousands of clients by providing easy-to-setup metric reports that they can schedule and send automatically. 

Octoboard’s SurveyMonkey integration allows Marketing Agencies to save time by setting up a simple dashboard with SurveyMonkey metrics. This dashboard is easily turned into a scheduled client report. If you do not have time to select and add metrics, you can use ready-made templates that can also be transformed into an automated report.

Here is how you can add SurveyMonkey to client report:

SurveyMonkey data dashboard

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How to create a LinkedIn data Marketing Agency client report

How to add LinkedIn data to Marketing Agency client reports

LinkedIn is one of the largest Social Media platform for professionals. LinkedIn is used by some 65 million professionals all over the world and it is a great resource to promote products and services to highly targeted audiences. Marketing agencies use LinkedIn data extensively. Clients of marketing agencies look for insights and reports on how effective LinkedIn campaigns are and if LinkedIn ROI justifies ad spend.

We at Octoboard have recently become Marketing Partners with LinkedIn. This allows us to collect a lot of useful data on ad campaigns and user engagement. We are now analyzing LinkedIn marketing data and building new integrations for our 2000+ clients.

This post shows how to collect non-ad related LinkedIn data and easily share it in your business data dashboard or with clients via automated reports.

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disqus data featured

How to create Marketing agency report with Disqus data

Disqus is a blog comment hosting service for websites and online communities. Features of Disqus include social integration, social networking, spam and moderation tools, analytics, email notifications, and mobile commenting.

When a business wants to have a thorough marketing strategy to promote their products or services, it can’t miss the opportunities Disqus gives its users. If content is king, then comments are among his most effective tools that turn visitors into customers.

If you are a Marketing Agency that promotes a certain number of businesses at a time, you  spend a lot of time creating marketing reports for your clients to let them see results of your work. We at Octoboard provide businesses, marketing agencies and bloggers with analytics and data presented in dashboards and reports that we generate and send to your businesses and their clients automatically.

Today we show you how to create a Disqus dashboard and report for a Marketing Agency and combine that data with other metrics. As always, it will only take 1 minute to setup and display.

disqus

How to add Disqus data metrics to a dashboard and report

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YouTube data

How to add YouTube data to Marketing Agency client report

YouTube is a perfect marketing channel for your client’s product. Videos are a great way of communicating ideas and, of course, selling. Marketing Agency clients want to see how their YouTube channel is working for them. Sending automated client reports every two weeks or monthly is an absolute must for any successful marketing agency today. That is where Octoboard Marketing Agency reports step in and help agencies save a lot of time per client by using YouTube data reports.

Here is how Marketing Agencies can automate the process of creating client reports.

Octoboard dashboards and templates allow you to have all the data not only at hand, but also generated as a report for clients of Marketing Agencies and sent automatically to them. Such way of representation of data helps Marketing Agencies and their clients get actionable insights out of information and make right business decisions.

YouTube data

How to add your client’s YouTube data to a report

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How to add Google Analytics data to Marketing Agency client report

How to add Google Analytics data to Marketing Agency client report

Clients of Marketing Agencies want value for their money and they demand updates. They want to see efforts made by agencies and, of course, they want results. They try to understand what works and provide input. This is why sending automated client reports every two weeks or monthly is an absolute must for any successful marketing agency today. Web analytics from Google is a big part of the regular client report.

Unfortunately, Google Analytics is complicated and to build a report from scratch will take hours. The only possible way for marketing agencies to provide visibility to their many clients on a regular basis is to AUTOMATE the whole process. Here is how successful agencies use Octoboard to build and send beautiful reports to thousands of their clients daily.

Here is how you could save time by generating web analytics reports from Google Analytics data automatically.

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How to use WordPress data in dashboards and marketing reports

How to add WordPress data to marketing agency report

WordPress is a free blogging and website platform used every 4th website owner (at least). Usage of WordPress generates a lot of interesting data that can be used for marketing and brand analysis and monitoring – by marketing agencies and individual bloggers.

Marketing agencies can use this data to send reports to clients and show the level of engagement posts generate as well as what posts work well. Tags ranking could be useful for individual bloggers while author ranking is useful for large online blogs.

Here is how you can analyze WordPress data and share it with team members and marketing agency clients automatically with Octoboard:

wp.com

First, follow these steps to get WordPress data into Octoboard:

  1. Go to Octoboard
  2. Select WordPress from the list of applications and use your WordPress login to start collecting data
  3. Select metrics from the list available Octoboard widgets, for example, TOP POSTS, ENGAGEMENT, LATEST COMMENTS and place it on a dashboard
  4. That’s it!

Instead of adding data and sharing it with your clients widget by widget, you can use ready-made Octoboard templates and make them part of your office dashboard or, if you are a marketing agency, send automated email reports to your clients.

WORDPRESS CONTENT TEMPLATE

WP Content

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