AUTOMATED MARKETING REPORTS
ALL-IN-ONE BUSINESS DASHBOARDS
AUTOMATED MARKETING REPORTS
ALL-IN-ONE BUSINESS DASHBOARDS
Dear bloggers, it’s time that we made your job easier with the release of our Dashboards for Bloggers. This time we are integrating with WordPress, Disqus, Twitter Search, Google News and RSS feed to bring you all the analytics for fruitful blogging!
WordPress is the leading blogging platform across the web. And we are thrilled to announce that now you can measure your WP blog’s Performance with Octoboard. We support both those who host their blogs on WordPress.com and those who have their own server with WordPress.org.
Contemporary blogging is not for simply posting and sharing experiences anymore. There’s a whole science behind it. Science requires numbers. Having all the numbers within one dashboard makes your blogging consistent, strategic and results-oriented. An aspiring or an experienced blogger, you certainly need analytics to see whether what you’re doing is the way to go. However, the range of data is quite extensive, so what you really need is to have all the numbers accessible from within one place. So, our dashboards for bloggers is your answer!
We’ve developed a three-step process to create a dashboard that will cover various aspects of measuring your blog’s success and staying tuned on any external developments, relevant to your blogging activities.
Step 1: Check your WordPress blog Metrics
For efficient blogging, you have to know all about your posts, your audience and the level of interaction you provoke. That’s a trivia, but still, holds the key to your success. Start with internal blog metrics to move on to the next stages.
You can view your top-performing posts (we rank them for you by Engagement) or simply follow the engagement for the latest ones.
We also add Engagement numbers to each category and tags you assign to your posts so that you can track, which topics resonate more with your audience.
We rank your pages by comments. You can now pay closer attention to posts that encourage people to comment and, thus, react to them in time.
Inviting blog contributors is the next logical step in the development of your blog. But this requires certain management skills. Keep an eye on your guest bloggers directly from our dashboard, where we display each author’s productivity, as in their frequency of posting.
*Octoboard can access analytics from your Posts and Authors both from WordPress and Disqus.
Take a look at the world map, which shows you the number of your blog views from across the world. Adjust the language, timing and your writing angle, according to your audience.
Make sure you know people who refer to your blog. These are your potential blog advocates. Build strong and long-lasting relationships with those who increase your visibility.
Step 2: Keep track of User Actions and React timely
You should constantly keep an eye at your audience’s reaction to your content. Information on engagement figures will help you build and adjust your content marketing strategy. Check which topics and areas resonate the most with your audience. Our dashboard covers both data from WordPress and Disqus platforms.
You can check both your latest comments and the number of comments over time. Comments are the key to a higher engagement. Moreover, the more comments people leave under your post, the more discussion and buzz you provoke.
E = (Likes x 1 + Comments x 10)
When you need a helicopter view on your blog’s performance, you should take a look at Engagement. Look at posts, categories, tags, and authors that bring in higher Engagement and spot trends that will help you tailor your future blog strategy.
Step 3: Be updated on your Blog’s External Performance & Monitor your Competition
Once you set up monitoring for internal blog metrics, you should also pay close attention to your blog’s external performance. Set up dashboards for RSS Feed, Google News, and Twitter Search.
You can get all the live data on your RSS feed content within one widget. Control your feed and see how each individual post performs, using our widgets above.
Set up keywords, whether it’s your own brand name, your competitors, or relevant keywords, and be on top of any related news, or updates. You can check who mentions you, or your competitors. Moreover, you should follow all news, related to the range of topics your blog covers in case you miss a new development or an industry trend.
Twitter is where news happens fast. It’s really easy to miss something important, with 500 million tweets being sent every day.
Adjust keywords and hashtags you want to keep track of and check the Twitter Search Dashboard to stay updated. It’s useful to set up the widget to monitor your brand, your competitors and other relevant topics. You can track keywords, hashtags, tweets, replies and mentions.
For a more extensive guide on metrics and tips, check our Dashboards page and pick the widgets you are interested in. Set it up and you will have a comprehensive dashboard for both internal and external data for your blog. Your data insights are only a click away with Octoboard. Click now – it’s FREE!
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