We are very excited to announce that ConstantContact dashboard and metrics’ template is now ready! From today on, you can enjoy all your email marketing data from ConstantContact visualised without effort and for free! After making a thorough research we have made it possible for you to smartly use the data from one of the best email marketing platforms.
If you are not currently using such platforms as ConstantContact, AWeber or, for example, MailChimp, the time has definitely come to start using them! After all, email marketing has a lot of potential and still ranks highly among all digital marketing channels, so you don’t want to miss out opportunities it can give you.
With Octoboard using ConstantContact and other email marketing platforms becomes easy and productive. Why should you use our dashboard to display your email marketing data?
Why use Octoboard for ConstantContact?
- First of all, Octoboard saves your time! When you have all the data from ConstantContact you need visualised for you so that you don’t have to make reports and combine data yourself, you have more time to improve your email marketing campaign. Don’t forget that time is money!
- If you are a small business, you don’t need a narrow-focused marketing specialist to analyse all the technical data anymore – we show the metrics in a user-friendly way so that our dashboard makes sense for everyone.
- Actually, we are here to help you on your road to success. Octoboard gives you the metrics you need so that you can timely spot trends from the big load of information which is sometimes hard to understand – not anymore!
What metrics to display
Performance over time
Emails Sent, Opened and Clicked are tracked over time for you.
This metric gives you overall performance data either for 10 latest or for one selected campaign.
Performance metrics for individual email campaigns.
Campaign performance metrics include sent, opened, clicked and bounced emails and unsubs for your individual email campaigns.
Campaign engagement rate
Email Open and Click rate relative to the total number of your sent emails.
Email Open Rate is the number of unique email opens relative to the total number of sent emails in your campaign.
Email Click Rate is the number of user click on email campaign links relative to the total number of sent emails in your campaign.
List engagement rate
Emails Opened and Clicked rates Octoboard tracks over time for you.
A total number of emails sent by your campaign.
Shows how many emails have been sent in the last 10 campaigns or one selected campaign.
Campaign emails open
A total number of open emails in your campaigns.
Shows how many emails have been open in the last 10 campaigns or one selected campaign.
Campaign emails clicked
A total number of email links clicked.
Shows how many email links have been clicked in the last 10 campaigns or one selected campaign.
A number of your subscribers which Octoboard tracks over time.
Displays a total number of contacts in all your lists or one selected list.
Bounces and unsubs
Bounce and unsubscribe rates Octoboard tracks over time for your recent campaigns.
Bounce Rate is the rate of bounced emails relative to the total number of sent emails in the campaign.
Unsubs Rate is the rate of email unsubs relative to the total number of sent emails in the campaign.
A total number of bounces emails in your campaigns.
Shows how many emails bounced in the last 10 campaigns or one selected campaign.
A total number of your unsubscribed contracts which Octoboard tracks over time.
Shows how many contacts unsubscribed from your campaigns.
These are the metrics specific to ConstantContact and Octoboard has a widget for each of them, so you can combine the data depending on your particular goals.
How to set up your dashboard in 1 minute?
Follow these 3 quick steps to build a dashboard:
- Open Octoboard and pick an email marketing template.
- Connect to ConstantContact.
- Press “Go”.
That’s all you have to do!
3 Clicks and you finally have all the data you need from ConstantContact which is beautifully visualised.