Monitor your finance metrics with QuickBooks

Monitor your finance metrics with QuickBooks

Monitor your company finance metrics with QuickBooks

We are adding QuickBooks metrics to our business performance dashboard. QuickBooks dashboard from Octoboard now allows you to monitor your finance metrics and combine them with data form other cloud applications that your startup or business use (SalesForce, Google Sheets, Stripe and so on). Having all the information presented in a dashboard that keeps updating automatically helps you track your finances and saves you time – no more switching between platforms or constant logins.

Leave all that data collection complexity and updates to Octoboard.

QuickBooks finance metrics in a dashboard

QuickBooks metrics by Octoboard

The following groups of metrics are reported in Octoboard QuickBooks templates and dashboards:

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How to add Google Sheets data to business dashboard

How to add Google Sheets data to business dashboard

We all know how important the data is to any business. A dashboard is one of the best ways to visualize your data. We at Octoboard see our goal in helping businesses make smart decisions by helping them use data. We have already integrated with over 40 cloud applications and today we add a useful way to share data on a dashboard that comes from Google Sheets.

Google Sheets in Octoboard

It is very important to focus the business on performance and have real figures to monitor it daily. This is why dashboards are key for focusing teams and achieving goals. Octoboard gets data from all products that you use (Social Media platforms, Email Marketing platforms, Finance platforms and more) automatically.

But sometimes it is not enough. We have legacy products and data that is stored in data sheets. With Octoboard you can display your Google Sheets data in a great looking business performance dashboard together with other data sources. You can easily connect to any Google Sheets document and display your data in graphs, pie charts and tables. Octoboard supports the following data types:

  • Single numeric value displays (with optional historic value tracking)
  • Data ranges – displayed in graphs
  • Category data – displayed in pie charts, tables or funnels.

Here is how new Google Sheets integration works in Octoboard.

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How to use your Stripe finance metrics

How to use your Stripe finance metrics?

If you run an online business, you will sooner or later come to the point where you have to have a way to accept payments. After all, businesses are about making money! It is not the sole reason, of course, but we can’t deny that it’s about money. So how to start accepting payments? Stripe is a great way to do it. It is a company operating in over 25 countries which allows individuals and businesses to accept online payments. Stripe also provides a great set of metrics that you can use for monitoring your billing and finance.

Below is an overview of key metrics and dashboard templates that can be built using free business performance dashboard from Octoboard.

Why do I use Stripe dashboard?

We have chosen to integrate with Stripe for several reasons. It is a service that takes security very seriously, which is of utmost importance when dealing with money. Its API is clean, well documented, and very easy to use. Stripe values data portability. It has great customer service. For all those reasons, Stripe has a lot of clients. And we at Octoboard understand that all those thousands of clients need their finance metrics at hand to be able to have all the up-to-date information they need. Which is exactly what we provide.

Octoboard dashboards for Stripe allow you to monitor revenue (recurring and by product), customer growth, pricing analysis, latest transactions and failure causes, fees and charges, and more. And you should definitely monitor them! Smart businesses use this information to adjust their strategy so that it leads them to success.

Set up your dashboard in just 3 minutes and start monitoring your finance metrics

Here’s how you Stripe Revenue dashboard can look like:

stripe finance metrics REVENUE

All the metrics are presented in a way that even a non-specialist will be able to make sense of it.

You can group your metrics differently to have more data in one dashboard:

stripe finance metrics ALL

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Octoboard adds new visualization elements to business dashboards and templates

Octoboard adds new visualization elements to business dashboards and templates

Two new visualization elements have been introduced to Octoboard platform:

1. Advanced pie charts

We change default presentation of metrics that display rankings to pie charts. The best way to use them is when you make a part-to-whole comparison (for example, new visitors to website vs returning visitors or mobile or desktop users).

Octoboard dashboards visualisation elements

Here we can see share of different ages and genders in your website audience. We use Yandex Metrica to illustrate this but you can select Google Analytics too.

Below is how page breakdown will look by default:

Octoboard PIE chart dashboard widget

As with any Octoboard metric, users can change default visualization settings in a single click as shown in this video:

Octoboard widget customisation example

2. Report tables

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How to use SendGrid data in Startup dashboard

How to use SendGrid data in Startup dashboard

Are you familiar with SendGrid? If not, the time has come to start using this amazing email delivering service. It helps companies and brands to grow by managing their email marketing campaigns, and they do it well. If you are already using this platform, you will definitely find it worthy of your time to learn how to use key metrics to monitor SendGrid campaigns.

Today we announce the release of a startup dashboard and templates for SendGrid!

SendGrid data metrics in a dashboard - Octoboard

Email marketing is one of the best solutions and marketing tools to build customer relationships. SendGrid is a great tool to send your emails at the right time, with the right content and to the right people. Those three conditions or principles are essential to any email marketer to follow. How do you make sure you really follow them?

Use your data

Even the smartest emails can not guarantee you a successful email marketing campaign. You should use data to constantly validate your tactics and even change directions if needed.

As a startup, along with Finance and Social media marketing, you should use SendGrid metrics on a dashboard and check them daily – Deliveries, Opens, Blocks, Bounces, Spam Reports and much more. The detailed list with descriptions of all the metrics can be found here. But we at Octoboard go further.

 SendGrid data

Why Octoboard?

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MailChimp metrics

How to improve your MailChimp email marketing campaign – top metrics to use

A marketer’s job is a lot about numbers. Numbers turn into insights which give highly valuable information on the marketing campaign performance. This information is the core of marketing. That is why ignoring it or not using it can result in a very disappointing outcome. Octoboard makes getting and, more importantly, using information, or metrics, easy for any marketer, small business or brand.

Today, we are happy to announce that a dashboard for your MailChimp email marketing campaign is now released!

As we know, email marketing is one of the most effective marketing channels. It can reach thousands of people at once with relatively low costs. Now let’s focus on measuring the performance of your MailChimp email marketing campaign.

Why do you have to monitor metrics?

Analytics gives a great opportunity to track metrics in order to work out which parts of your campaign actually work and which don’t. Monitoring this data is crucial for your marketing campaign because you build your whole marketing strategy on it. However, it can sometimes be rather difficult to make sense of all the data, especially if you have just launched your very first email marketing campaign. Octoboard can help you with visualising and presenting the data. All the needed metrics from MailChimp and other email marketing platforms such as ConstantContact, Campaign Monitor, GetResponse and others in one place and for free!

MailChimp email marketing campaign

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AWeber metrics

Key AWeber metrics’ tips for successful email marketing

Email marketing is one of the most powerful channels of digital marketing that you definitely should not ignore if you want your business or brand to grow. As we at Octoboard are trying to help you make your email marketing campaigns successful we have now released dashboard and metrics’ template for AWeber – one of the best tools to build your email marketing campaigns! How do you use it? Check out our 3  key AWeber metrics’ tips to get insights and improve your campaigns.Email marketing metrics

3 tips to make your email marketing campaign successful

1. Add value

The product you market has to be valuable and useful – it means that you should add value with your product. But a valuable product is not enough. You should also add value to your email campaign itself.  Remember to segment your audience so that you deliver the right information to the right people. Produce great content to create curiosity and interest. Make sure your recipients see value for their business within your email.

2. Know your audience

Here, we are talking again about your emails’ recipients. You should know your audience and personalize your campaign to it. Octoboard gives great possibilities to monitor the most engaging emails for your audience for all the email marketing platforms you use in one dashboard. It also tracks open, reply, bounce rates, performance and reach of your campaigns.

3. Measure your success

Monitoring all the metrics is very important for your campaign’s success. Although digits can sometimes seem boring and complicated, it is actually the key ingredient for a successful email marketing campaign. Working with stats can be challenging, especially to those who just start out with marketing campaigns. Don’t be afraid of the metrics – with Octoboard they are displayed simply, they are all in one dashboard so you don’t have to look for them in different platforms you use, and you don’t need to log into several different platforms. You get all you metrics in 3 clicks and for free!
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How to use data to increase blog traffic - great tips for bloggers

How to use data to increase blog traffic – tips for bloggers

So, you are a blogger. Intending to become THE blogger one day. You’ve read a lot of professional literature on the subject, you are familiar with at least a thousand sites and articles explaining how to be a successful blogger. You’re involved. You’ve got great content. You are well organized. Is that it? No, it’s not if your blog still does not give you what you expected.

There are a lot of opinions on what makes a good blog. But let’s think about what makes it successful.

A successful blog adds value, it is read by loyal audience and it brings income.

It’s that simple. The first point depends on your talent as a writer. The other too are complicated. But using data should help!

One of the most important factors for a successful blogger is data. Analytics is the key point to get you to success. But it’s not so much about getting the data as you already have it if you have a blog, but using it, analysing it and learning from it. It can become a real challenge for many bloggers, so we are here to make smart blogging easy for you!

You’d have to be an IT specialist to pick and use the right kind of information from the tons of it, often given in a not very easy-to-use way.

Well not anymore! Octoboard dashboards will help you get visualised data in user-friendly manner. You don’t have to spend your time making sense of numbers to increase blog traffic.

Where do I get data?

Octoboard has dashboards for different platforms that hold data you have already collected. Just pick the metrics you need and start using them without spending a lot of time trying to make sense of them.Octoboard Moz Rank, RSS Feed and External links dashboard

Here are our dashboards for brand monitoring and smart blogging:

  • WordPress.COM is a website and a blog engine. If you are already using WordPress engine – try our dashboard to have all the metrics you need – engagement, posts and user actions at hand. Octoboard also provides metrics for WordPress.ORG for users who install WordPress on own servers. All you have to do is pick an Octoboard template, connect to WordPress.COM or WordPress.ORG using your standard login and press “Go”!
  • Disqus is a famous blog comment hosting service. Octoboard Disqus dashboard provides beautifully visualised metrics of blog and website comments and author performance – try it now for free!
  • Twitter Search dashboard will give you great opportunities to monitor mentions of your brand and personal profile and get results of keywords and hashtag search results displayed. Try Twitter Search dashboard now and get the metrics you need without effort.
  • Google News dashboard will also be great for your blog’s success. Enter keywords – a phrase, a competitor name or news topic – and start monitoring latest news provided by Google. This is a useful tool to track mentions of your own brand or blog.
  • RSS Feed dashboard displays selected feeds in a widget that keeps you updated. It will definitely be good for you blog! Try it out now!

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How to use ConstantContact data in a dashboard

How to use ConstantContact data in a dashboard

We are very excited to announce that ConstantContact dashboard and metrics’ template is now ready! From today on, you can enjoy all your email marketing data from ConstantContact visualised without effort and for free! After making a thorough research we have made it possible for you to smartly use the data from one of the best email marketing platforms.

If you are not currently using such platforms as ConstantContact, AWeber or, for example, MailChimp, the time has definitely come to start using them! After all, email marketing has a lot of potential and still ranks highly among all digital marketing channels, so you don’t want to miss out opportunities it can give you.

With Octoboard using ConstantContact and other email marketing platforms becomes easy and productive. Why should you use our dashboard to display your email marketing data?

Why use Octoboard for ConstantContact?

  • First of all, Octoboard saves your time! When you have all the data from ConstantContact you need visualised for you so that you don’t have to make reports and combine data yourself, you have more time to improve your email marketing campaign. Don’t forget that time is money!
  • If you are a small business, you don’t need a narrow-focused marketing specialist to analyse all the technical data anymore – we show the metrics in a user-friendly way so that our dashboard makes sense for everyone.
  • Actually, we are here to help you on your road to success. Octoboard gives you the metrics you need so that you can timely spot trends from the big load of information which is sometimes hard to understand – not anymore!

Try our easy-to-use Octoboard template for Constant Contact now!

What metrics to display

Performance over time

Emails Sent, Opened and Clicked are tracked over time for you.

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USING DATA is the Key to Your Blog's Success

USING DATA is the Key to Your Blog’s Success

When you think about that secret ingredient to any blog’s success, what pops up to your mind? Looking at the first page of Google search for “blogging success” you will get tips and tricks on:

  • Choosing blog topics
  • Design and user experience
  • Blog, posts and domain name
  • Social Media presence
  • Hosting platforms

And they are all important areas for sure. But few bloggers it seems are willing to give away one of the real success factors – DATA.

So what data is available for bloggers to learn from, how do we get it and what can we do with it? Before we answer it, remember the following:

Big data is not about the data!

It really is about analytics or how you interpret numbers and get insights – valuable pieces of information that tell you something new, something valuable, something that makes you smarter! It is also about USING THE DATA. Now that can be a big challenge!

Octoboard - Explore your Data

Selecting right information from thousands of pieces and making sure it is easily accessible is very time-consuming task that sometimes requires a degree in computer science (yes, it does!). Fortunately, there is a solution for an average blogger.

We have a way to select useful data and give you access in just 1 minute.

Just remember this as you read this post. If you get to the very end you will have all the important data for your blog and in one place ready to access and learn from.

What data points should you look at? Where do you get them from?

There are a couple of areas that play a key role in your blog’s success:

  • Analytics from the blog itself (audience, behaviour)
  • Web Analytics (SEO)
  • Engagement Signals
  • Outreach
  • Competitor Analysis

Let’s go through each of them.
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